Tea in Vietnam

Tea in Vietnam

While the price of raw coffee has increased by two to three times in the past year, increasing the cost of this product, the price of raw tea has been relatively stable. However, consumers are still concerned about the economic downturn, and feel insecurity about job losses caused by slow economic recovery and global uncertainty due to wars and security crises. Thus, Vietnamese consumers have shown a more cautious approach to their spending, prioritising essential items over those that are non-e...

Euromonitor International's Tea in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.