Tea in Russia

Tea in Russia

Black tea remained the dominant category within tea in retail volume terms in Russia in 2021. However, the category continued to struggle in 2021 due to the growing popularity of fresh coffee. Despite the current COVID-19 crisis and the image of tea as a health supporting drink (especially when consumed with lemon, ginger and honey), its sales continued to suffer while coffee showed positive dynamics. Nevertheless, while black tea continued to record declining sales in 2021, there were some cons...

Euromonitor International's Tea in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Tea in Russia
Euromonitor International
January 2022
List Of Contents And Tables
TEA IN RUSSIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Tea struggling as consumers embrace Russia’s developing coffee culture
Trend two
Leading players cement their dominance, but traditional brand Azercay continues to climb the rankings
PROSPECTS AND OPPORTUNITIES
Black tea set to remain under pressure due to the rising consumption of coffee
New flavours and health and wellness claims set to boost sales of fruit/herbal tea
New product development expected to focus on fortification
CATEGORY DATA
Table 1 Retail Sales of Tea by Category: Volume 2016-2021
Table 2 Retail Sales of Tea by Category: Value 2016-2021
Table 3 Retail Sales of Tea by Category: % Volume Growth 2016-2021
Table 4 Retail Sales of Tea by Category: % Value Growth 2016-2021
Table 5 NBO Company Shares of Tea: % Retail Value 2017-2021
Table 6 LBN Brand Shares of Tea: % Retail Value 2018-2021
Table 7 Forecast Retail Sales of Tea by Category: Volume 2021-2026
Table 8 Forecast Retail Sales of Tea by Category: Value 2021-2026
Table 9 Forecast Retail Sales of Tea by Category: % Volume Growth 2021-2026
Table 10 Forecast Retail Sales of Tea by Category: % Value Growth 2021-2026
CHART 1 Hot Drinks Value Sales Growth Scenarios: 2019-2026
CHART 2 Hot Drinks Impact of Drivers on Value Sales: 2019-2026
HOT DRINKS IN RUSSIA
EXECUTIVE SUMMARY
Hot drinks in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for hot drinks?
MARKET DATA
Table 11 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2016-2021
Table 12 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2016-2021
Table 13 Retail Sales of Hot Drinks by Category: Volume 2016-2021
Table 14 Retail Sales of Hot Drinks by Category: Value 2016-2021
Table 15 Retail Sales of Hot Drinks by Category: % Volume Growth 2016-2021
Table 16 Retail Sales of Hot Drinks by Category: % Value Growth 2016-2021
Table 17 Foodservice Sales of Hot Drinks by Category: Volume 2016-2021
Table 18 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2016-2021
Table 19 Total Sales of Hot Drinks by Category: Total Volume 2016-2021
Table 20 Total Sales of Hot Drinks by Category: % Total Volume Growth 2016-2021
Table 21 NBO Company Shares of Hot Drinks: % Retail Value 2017-2021
Table 22 LBN Brand Shares of Hot Drinks: % Retail Value 2018-2021
Table 23 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2016-2021
Table 24 Retail Distribution of Hot Drinks by Format: % Volume 2016-2021
Table 25 Retail Distribution of Hot Drinks by Format and Category: % Volume 2021
Table 26 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2021-2026
Table 27 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2021-2026
Table 28 Forecast Retail Sales of Hot Drinks by Category: Volume 2021-2026
Table 29 Forecast Retail Sales of Hot Drinks by Category: Value 2021-2026
Table 30 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2021-2026
Table 31 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2021-2026
Table 32 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2021-2026
Table 33 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2021-2026
Table 34 Forecast Total Sales of Hot Drinks by Category: Total Volume 2021-2026
Table 35 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources

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