While retail value growth remained positive in 2024, retail volume sales continued to decline; a result that has been in place since 2021. This decline was largely driven by economic pressures, with consumers trading down or reducing their purchases. In contrast, the on-trade channel has shown a more positive trend, as people return to dining and socialising at more frequently. This resurgence in consumer behaviour, coupled with rising tourism numbers, is creating a positive growth trajectory fo...
Euromonitor International's Tea in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Tea market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Tea in Portugal
Euromonitor International
November 2024
List Of Contents And Tables
TEA IN PORTUGAL
KEY DATA FINDINGS
2024 DEVELOPMENTS
Retail volume sales remain challenged by high unit price points
Concern for health increases the demand for herbal and functional teas
Private label gains ground through a wide range of goods at affordable prices
PROSPECTS AND OPPORTUNITIES
Concerns for health and wellbeing is the key driver of innovation in teas
Premiumisation is bolstered by seasonal offerings and gift ideas
Private label options will continue to gain share and launch new products
CATEGORY DATA
Table 1 Retail Sales of Tea by Category: Volume 2019-2024
Table 2 Retail Sales of Tea by Category: Value 2019-2024
Table 3 Retail Sales of Tea by Category: % Volume Growth 2019-2024
Table 4 Retail Sales of Tea by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Tea: % Retail Value 2020-2024
Table 6 LBN Brand Shares of Tea: % Retail Value 2021-2024
Table 7 Forecast Retail Sales of Tea by Category: Volume 2024-2029
Table 8 Forecast Retail Sales of Tea by Category: Value 2024-2029
Table 9 Forecast Retail Sales of Tea by Category: % Volume Growth 2024-2029
Table 10 Forecast Retail Sales of Tea by Category: % Value Growth 2024-2029
HOT DRINKS IN PORTUGAL
EXECUTIVE SUMMARY
Hot drinks in 2024: The big picture
2024 key trend
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for hot drinks?
MARKET DATA
Table 11 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2019-2024
Table 12 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2019-2024
Table 13 Retail Sales of Hot Drinks by Category: Volume 2019-2024
Table 14 Retail Sales of Hot Drinks by Category: Value 2019-2024
Table 15 Retail Sales of Hot Drinks by Category: % Volume Growth 2019-2024
Table 16 Retail Sales of Hot Drinks by Category: % Value Growth 2019-2024
Table 17 Foodservice Sales of Hot Drinks by Category: Volume 2019-2024
Table 18 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2019-2024
Table 19 Total Sales of Hot Drinks by Category: Total Volume 2019-2024
Table 20 Total Sales of Hot Drinks by Category: % Total Volume Growth 2019-2024
Table 21 NBO Company Shares of Hot Drinks: % Retail Value 2020-2024
Table 22 LBN Brand Shares of Hot Drinks: % Retail Value 2021-2024
Table 23 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2019-2024
Table 24 Retail Distribution of Hot Drinks by Format: % Volume 2019-2024
Table 25 Retail Distribution of Hot Drinks by Format and Category: % Volume 2024
Table 26 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2024-2029
Table 27 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2024-2029
Table 28 Forecast Retail Sales of Hot Drinks by Category: Volume 2024-2029
Table 29 Forecast Retail Sales of Hot Drinks by Category: Value 2024-2029
Table 30 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2024-2029
Table 31 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2024-2029
Table 32 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2024-2029
Table 33 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2024-2029
Table 34 Forecast Total Sales of Hot Drinks by Category: Total Volume 2024-2029
Table 35 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2024-2029