Tea in Nigeria

Tea in Nigeria

Tea in Nigeria witnessed marginal decline in volume terms over 2024, with rising inflation driving up the cost of living and forcing some local consumers to reduce tea consumption. The depreciation of the local currency impacted the availability of tea and resulted in supply shortages. Sharp unit price increases were seen across the tea category, but especially among specialised and herbal/traditional teas which were unaffordable for most consumers. Nevertheless, the rate of volume decline was l...

Euromonitor International's Tea in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.