Taiwan Health and Wellness

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $2,275	65 Pages	Euromonitor International	August, 2024	EP19078941

Best Price Guarantee
Price	from $2,275
Length	65 Pages
Publisher	Euromonitor International
Published Date	August, 2024
SKU	EP19078941

Health and Wellness in Taiwan

The health and wellness industry continues to gain greater significance overall, particularly in the wake of the pandemic, as consumers have become more cognisant of the negative impact of processed food and a range of drinks on their health and wellbeing. The virus disproportionately affected those with underlying health conditions, such as obesity and diabetes, making people more conscious of the need to take care of their health and boost their overall immunity. As a result, people are increa...

Euromonitor International's Health and Wellness in Taiwan report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2019-2023, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: HW Cooking Ingredients and Meals, HW Dairy Products and Alternatives, HW Hot Drinks, HW Snacks, HW Soft Drinks, HW Staple Foods.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Health and Wellness market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Health and Wellness in Taiwan
Euromonitor International
August 2024
List Of Contents And Tables
HEALTH AND WELLNESS IN TAIWAN
EXECUTIVE SUMMARY
Health and wellness in focus
Consumer diet trends
Health-related deaths
Blood pressure and cholesterol levels
Diabetes prevalence
DISCLAIMER
HW HOT DRINKS IN TAIWAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Instant tea slows down due to increasing consumer concern with health and wellness, while players work on updating their tea portfolios in line with current trends
Good source of vitamins is leading claim in 2023, and updated regulation impacts ingredients and labelling
Organic demand driven by desire to drink natural hot drinks, while plant-based variants gain ground
PROSPECTS AND OPPORTUNITIES
Natural shows promise in health and wellness hot drinks
No added sugar expected to grow due to weight and cardiovascular concerns
Growing demand for vegan products
MARKET DATA: Table 1 Sales of Hot Drinks by Health and Wellness Type: Value 2019-2023; Table 2 Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2019-2023; Table 3 mpany Shares of Organic Hot Drinks (Biggest HW Type in Global Hot Drinks): % Value 2019-2023; Table 4 mpany Shares of Natural Hot Drinks (2nd Biggest HW Type in Global Hot Drinks): % Value 2019-2023; Table 5 mpany Shares of Gluten Free Hot Drinks (3rd Biggest HW Type in Global Hot Drinks): % Value 2019-2023; Table 6 mpany Shares of Good Source of Vitamins Hot Drinks (4th Biggest HW Type in Global Hot Drinks): % Value 2019-2023; Table 7 mpany Shares of No Allergens Hot Drinks (5th Biggest HW Type in Global Hot Drinks): % Value 2019-2023; Table 8 recast Sales of Hot Drinks by Health and Wellness Type: Value 2023-2028; Table 9 recast Sales of Hot Drinks by Health and Wellness Type: % Value Growth 2023-2028
HW SOFT DRINKS IN TAIWAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Brands launch low sugar, low calorie drinks but popularity of home-made drinks limits demand
No sugar is leading claim in health and wellness soft drinks
Concerns about weight boost low sugar soft drinks
PROSPECTS AND OPPORTUNITIES
Health and wellness to drive product innovation
No sugar offers potential in health and wellness soft drinks, with players in sports drinks and energy drinks set to focus on healthier positioning
Immune support set to rise rapidly over forecast period, while RTD tea will continue to see success
MARKET DATA: Table 10 Sales of Soft Drinks by Health and Wellness Type: Value 2019-2023; Table 11 Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2019-2023; Table 12 Company Shares of No Sugar Soft Drinks (Biggest HW Type in Global Soft Drinks): % Value 2019-2023; Table 13 Company Shares of Energy Boosting Soft Drinks (2nd Biggest HW Type in Global Soft Drinks): % Value 2019-2023; Table 14 Company Shares of Natural Soft Drinks (3rd Biggest HW Type in Global Soft Drinks): % Value 2019-2023; Table 15 Company Shares of Good Source of Vitamins Soft Drinks (4th Biggest HW Type in Global Soft Drinks): % Value 2019-2023; Table 16 Company Shares of Gluten Free Soft Drinks (5th Biggest HW Type in Global Soft Drinks): % Value 2019-2023; Table 17 Forecast Sales of Soft Drinks by Health and Wellness Type: Value 2023-2028; Table 18 Forecast Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2023-2028
HW SNACKS IN TAIWAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
High protein snacks prove popular with local consumers, while new probiotic gummy products target children
2023 sees no sugar in the lead in health and wellness snacks
Vegetarian grows within health and wellness snacks as consumers reassess their diets
PROSPECTS AND OPPORTUNITIES
Alternative ingredient chips to be increasingly popular due to their perceived health benefits
Vegan and functional variants face bright future health
High protein set to benefit from evolving dietary trends
MARKET DATA: Table 19 Sales of Snacks by Health and Wellness Type: Value 2019-2023; Table 20 Sales of Snacks by Health and Wellness Type: % Value Growth 2019-2023; Table 21 Company Shares of Gluten Free Snacks (Biggest HW Type in Global Snacks): % Value 2019-2023; Table 22 Company Shares of Vegetarian Snacks (2nd Biggest HW Type in Global Snacks): % Value 2019-2023; Table 23 Company Shares of Organic Snacks (3rd Biggest HW Type in Global Snacks): % Value 2019-2023; Table 24 Company Shares of Vegan Snacks (4th Biggest HW Type in Global Snacks): % Value 2019-2023; Table 25 Company Shares of No Allergens Snacks (5th Biggest HW Type in Global Snacks): % Value 2019-2023; Table 26 Forecast Sales of Snacks by Health and Wellness Type: Value 2023-2028; Table 27 Forecast Sales of Snacks by Health and Wellness Type: % Value Growth 2023-2028
HW DAIRY PRODUCTS AND ALTERNATIVES IN TAIWAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Health consciousness remains key growth driver of dairy products consumption in 2023
Low fat leads health and wellness dairy products and alternatives in 2023
Plant-based products a key trend in 2023
PROSPECTS AND OPPORTUNITIES
Resumption of pre-pandemic routines may curb growth in health and wellness packaged dairy products
Good source of minerals set to see solid growth over the forecast period
Continued decline for brain health and memory, while plant-based cheese looks set to do well
MARKET DATA: Table 28 Sales of Dairy Products and Alternatives by Health and Wellness Type: Value 2019-2023; Table 29 Sales of Dairy Products and Alternatives by Health and Wellness Type: % Value Growth 2019-2023; Table 30 Company Shares of Organic Dairy Products and Alternatives (Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2023; Table 31 Company Shares of Good Source of Minerals Dairy Products and Alternatives (2nd Biggest HW Type in Global Dairy Products and Alternatives): % V; Table 32 Company Shares of Gluten Free Dairy Products and Alternatives (3rd Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-20; Table 33 Company Shares of Lactose Free Dairy Products and Alternatives (4th Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2; Table 34 Company Shares of Low Fat Dairy Products and Alternatives (5th Biggest HW Type in Global Dairy Products and Alternatives): % Value 2019-2023; Table 35 Forecast Sales of Dairy Products and Alternatives by Health and Wellness Type: Value 2023-2028; Table 36 Forecast Sales of Dairy Products and Alternatives by Health and Wellness Type: % Value Growth 2023-2028
HW COOKING INGREDIENTS AND MEALS IN TAIWAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Natural gains traction in health and wellness cooking ingredients and meals as consumers shift away from sugar
2023 sees vegetarian as leading claim
Gluten free sauces, dips and condiments continues rapid rise, while new rice bran oil attracts attention
PROSPECTS AND OPPORTUNITIES
No added sugar set to see persistently positive growth throughout forecast period
High protein faces promising prospects though stricter regulations will focus on claims
Good source of omega 3s to expand in sauces, dips and condiments
MARKET DATA: Table 37 Sales of Cooking Ingredients and Meals by Health and Wellness Type: Value 2019-2023; Table 38 Sales of Cooking Ingredients and Meals by Health and Wellness Type: % Value Growth 2019-2023; Table 39 Company Shares of Organic Cooking Ingredients and Meals (Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023; Table 40 Company Shares of Gluten Free Cooking Ingredients and Meals (2nd Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023; Table 41 Company Shares of Vegetarian Cooking Ingredients and Meals (3rd Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023; Table 42 Company Shares of Vegan Cooking Ingredients and Meals (4th Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023; Table 43 Company Shares of Natural Cooking Ingredients and Meals (5th Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2019-2023; Table 44 Forecast Sales of Cooking Ingredients and Meals by Health and Wellness Type: Value 2023-2028; Table 45 Forecast Sales of Cooking Ingredients and Meals by Health and Wellness Type: % Value Growth 2023-2028
HW STAPLE FOODS IN TAIWAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Fitness craze supports high protein staple foods, while granola products gain ground
Vegetarian leads health and wellness staple foods in 2023, while demand for plant-based options drops
Growth for low sugar staple foods in 2023
PROSPECTS AND OPPORTUNITIES
Plant-based is set to rise as it recovers from 2023’s dip
Low sugar faces optimistic outlook amid anticipated stricter labelling regulations
Immune support to see rising demand, and consumers will shift towards non-fried instant noodles
MARKET DATA: Table 46 Sales of Staple Foods by Health and Wellness Type: Value 2019-2023; Table 47 Sales of Staple Foods by Health and Wellness Type: % Value Growth 2019-2023; Table 48 Company Shares of Gluten Free Staple Foods (Biggest HW Type in Global Staple Foods): % Value 2019-2023; Table 49 Company Shares of Organic Staple Foods (2nd Biggest HW Type in Global Staple Foods): % Value 2019-2023; Table 50 Company Shares of High Fibre Staple Foods (3rd Biggest HW Type in Global Staple Foods): % Value 2019-2023; Table 51 Company Shares of Vegetarian Staple Foods (4th Biggest HW Type in Global Staple Foods): % Value 2019-2023; Table 52 Company Shares of No Allergens Staple Foods (5th Biggest HW Type in Global Staple Foods): % Value 2019-2023; Table 53 Forecast Sales of Staple Foods by Health and Wellness Type: Value 2023-2028; Table 54 Forecast Sales of Staple Foods by Health and Wellness Type: % Value Growth 2023-2028