Taiwan Gum

Gum in Taiwan


Gum is set to see current value growth in Taiwan in 2024. Originally, it was expected that, after the pandemic, consumers would return to buying chewing gum at convenience stores, especially as people began to resume normal social interactions. It was anticipated that this would greatly help gum sales. However, the degree of recovery has not met expectations. One main reason for this is that many consumers switched from gum to medicated confectionery and mints during the pandemic. However, only...

Euromonitor International's Gum in Taiwan report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Gum market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Gum in Taiwan
Euromonitor International
July 2024
List Of Contents And Tables
GUM IN TAIWAN
KEY DATA FINDINGS
2024 DEVELOPMENTS
Limited growth in gum
Lotte continues to gain share in chewing gum
Wrigley’s Extra shifts its brand position towards personal benefits rather than functional benefits
PROSPECTS AND OPPORTUNITIES
Future growth in chewing gum is expected to be limited
Shifting from convenience stores towards bulk purchases in supermarkets
Play Gum targeting youth consumers
CATEGORY DATA
Table 1 Sales of Gum by Category: Volume 2019-2024
Table 2 Sales of Gum by Category: Value 2019-2024
Table 3 Sales of Gum by Category: % Volume Growth 2019-2024
Table 4 Sales of Gum by Category: % Value Growth 2019-2024
Table 5 Sales of Gum by Flavour: Rankings 2019-2024
Table 6 NBO Company Shares of Gum: % Value 2020-2024
Table 7 LBN Brand Shares of Gum: % Value 2021-2024
Table 8 Distribution of Gum by Format: % Value 2019-2024
Table 9 Forecast Sales of Gum by Category: Volume 2024-2029
Table 10 Forecast Sales of Gum by Category: Value 2024-2029
Table 11 Forecast Sales of Gum by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Gum by Category: % Value Growth 2024-2029
SNACKS IN TAIWAN
EXECUTIVE SUMMARY
Snacks in 2024: The big picture
Key trends in 2024
Competitive Landscape
Channel developments
What next for snacks?
MARKET DATA
Table 13 Sales of Snacks by Category: Volume 2019-2024
Table 14 Sales of Snacks by Category: Value 2019-2024
Table 15 Sales of Snacks by Category: % Volume Growth 2019-2024
Table 16 Sales of Snacks by Category: % Value Growth 2019-2024
Table 17 NBO Company Shares of Snacks: % Value 2020-2024
Table 18 LBN Brand Shares of Snacks: % Value 2021-2024
Table 19 Penetration of Private Label by Category: % Value 2019-2024
Table 20 Distribution of Snacks by Format: % Value 2019-2024
Table 21 Forecast Sales of Snacks by Category: Volume 2024-2029
Table 22 Forecast Sales of Snacks by Category: Value 2024-2029
Table 23 Forecast Sales of Snacks by Category: % Volume Growth 2024-2029
Table 24 Forecast Sales of Snacks by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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