Sweet Biscuits, Snack Bars and Fruit Snacks in Morocco
Sweet biscuits are the most popular type of snack in Morocco and as such, continued to see healthy volume growth in 2023, despite the economic downturn. This was supported by the trend towards away-from-home consumption, following the return to pre-pandemic lifestyles, Moreover, manufacturers such as Mondelez Maroc and Stock Pralim SA became more aggressive in introducing new ranges of biscuits that contained more chocolate ingredients, for the purpose of indulging consumers, especially children...
Euromonitor International's Sweet Biscuits, Snack Bars and Fruit Snacks in Morocco report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.
Product coverage: Fruit Snacks, Snack Bars, Sweet Biscuits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Sweet Biscuits, Snack Bars and Fruit Snacks market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Sweet Biscuits, Snack Bars and Fruit Snacks in Morocco
Euromonitor International
July 2023
List Of Contents And Tables
SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS IN MOROCCO
KEY DATA FINDINGS
2023 DEVELOPMENTS
Healthy growth, despite rising raw material costs
Health and wellness trends continue to shape the market, but snack bars see a slowdown in growth
Mondelez maintains its strong lead, while local player Biscuiterie Moderne Zine makes strides
PROSPECTS AND OPPORTUNITIES
Healthy demand, despite rising unit prices
Chocolate confectionery could pose a potential threat
Wafers will see strongest performance
CATEGORY DATA
Table 1 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2018-2023
Table 2 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2018-2023
Table 3 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2018-2023
Table 4 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2019-2023
Table 6 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2020-2023
Table 7 NBO Company Shares of Sweet Biscuits: % Value 2019-2023
Table 8 LBN Brand Shares of Sweet Biscuits: % Value 2020-2023
Table 9 NBO Company Shares of Snack Bars: % Value 2019-2023
Table 10 LBN Brand Shares of Snack Bars: % Value 2020-2023
Table 11 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2018-2023
Table 12 Distribution of Sweet Biscuits by Format: % Value 2018-2023
Table 13 Distribution of Snack Bars by Format: % Value 2018-2023
Table 14 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2023-2028
Table 15 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2023-2028
Table 16 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2023-2028
Table 17 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2023-2028
SNACKS IN MOROCCO
EXECUTIVE SUMMARY
Snacks in 2023: The big picture
Key trends in 2023
Competitive landscape
Channel developments
What next for snacks?
MARKET DATA
Table 18 Sales of Snacks by Category: Volume 2018-2023
Table 19 Sales of Snacks by Category: Value 2018-2023
Table 20 Sales of Snacks by Category: % Volume Growth 2018-2023
Table 21 Sales of Snacks by Category: % Value Growth 2018-2023
Table 22 NBO Company Shares of Snacks: % Value 2019-2023
Table 23 LBN Brand Shares of Snacks: % Value 2020-2023
Table 24 Penetration of Private Label by Category: % Value 2018-2023
Table 25 Distribution of Snacks by Format: % Value 2018-2023
Table 26 Forecast Sales of Snacks by Category: Volume 2023-2028
Table 27 Forecast Sales of Snacks by Category: Value 2023-2028
Table 28 Forecast Sales of Snacks by Category: % Volume Growth 2023-2028
Table 29 Forecast Sales of Snacks by Category: % Value Growth 2023-2028