Sweet Biscuits, Snack Bars and Fruit Snacks in Thailand
Sales of sweet biscuits, snack bars and fruit snacks are being boosted by the post-pandemic landscape in 2023, with consumers returning to their out-of-home, on-the-go lifestyles, alongside the revival of tourism. Tourism is a strong factor here, as there is a huge demand for tropical Thai fruits from Asian tourists, especially so from Chinese tourists (there is also a demand for seafood snacks, in savoury snacks).
Euromonitor International's Sweet Biscuits, Snack Bars and Fruit Snacks in Thailand report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.
Product coverage: Fruit Snacks, Snack Bars, Sweet Biscuits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Sweet Biscuits, Snack Bars and Fruit Snacks market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Sweet Biscuits, Snack Bars and Fruit Snacks in Thailand
Euromonitor International
June 2023
List Of Contents And Tables
SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS IN THAILAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Full return of tourism in post-pandemic landscape boosts sales
Health and wellness trends set to influence sweet biscuits
Matured yet fragmented market leave room for local brands
PROSPECTS AND OPPORTUNITIES
Domestic brands continue to strengthen in sweet biscuits
Competition intensifies in biscuits and wafers, with new flavours attracting interest
Health and wellness trends boost fruit snacks and energy bars
CATEGORY DATA
Table 1 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2018-2023
Table 2 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2018-2023
Table 3 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2018-2023
Table 4 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2019-2023
Table 6 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2020-2023
Table 7 NBO Company Shares of Sweet Biscuits: % Value 2019-2023
Table 8 LBN Brand Shares of Sweet Biscuits: % Value 2020-2023
Table 9 NBO Company Shares of Snack Bars: % Value 2019-2023
Table 10 LBN Brand Shares of Snack Bars: % Value 2020-2023
Table 11 NBO Company Shares of Fruit Snacks: % Value 2019-2023
Table 12 LBN Brand Shares of Fruit Snacks: % Value 2020-2023
Table 13 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2018-2023
Table 14 Distribution of Sweet Biscuits by Format: % Value 2018-2023
Table 15 Distribution of Snack Bars by Format: % Value 2018-2023
Table 16 Distribution of Fruit Snacks by Format: % Value 2018-2023
Table 17 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2023-2028
Table 18 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2023-2028
Table 19 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2023-2028
Table 20 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2023-2028
SNACKS IN THAILAND
EXECUTIVE SUMMARY
Snacks in 2023: The big picture
Key trends in 2023
Competitive landscape
Channel developments
What next for snacks?
MARKET DATA
Table 21 Sales of Snacks by Category: Volume 2018-2023
Table 22 Sales of Snacks by Category: Value 2018-2023
Table 23 Sales of Snacks by Category: % Volume Growth 2018-2023
Table 24 Sales of Snacks by Category: % Value Growth 2018-2023
Table 25 NBO Company Shares of Snacks: % Value 2019-2023
Table 26 LBN Brand Shares of Snacks: % Value 2020-2023
Table 27 Penetration of Private Label by Category: % Value 2018-2023
Table 28 Distribution of Snacks by Format: % Value 2018-2023
Table 29 Forecast Sales of Snacks by Category: Volume 2023-2028
Table 30 Forecast Sales of Snacks by Category: Value 2023-2028
Table 31 Forecast Sales of Snacks by Category: % Volume Growth 2023-2028
Table 32 Forecast Sales of Snacks by Category: % Value Growth 2023-2028