Eyewear in Sweden continues to display a robust performance in 2024, buoyed by an ageing population and increasing time spent on digital screens, which are both boosting the need for more specialist or value-added eyewear products. The rising incidence of myopia and presbyopia is triggering sales of prescription spectacles, whilst contact lenses are gaining popularity among those living active lifestyles. Whilst current value growth has slowed compared to the post-pandemic era, retail volume gro...
Euromonitor International's Eyewear in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Contact Lenses and Solutions, Spectacles, Sunglasses.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Eyewear market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Eyewear in Sweden
Euromonitor International
May 2024
List Of Contents And Tables
EYEWEAR IN SWEDEN
EXECUTIVE SUMMARY
Eyewear in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for eyewear?
MARKET DATA
Table 1 Sales of Eyewear by Category: Volume 2019-2024
Table 2 Sales of Eyewear by Category: Value 2019-2024
Table 3 Sales of Eyewear by Category: % Volume Growth 2019-2024
Table 4 Sales of Eyewear by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Eyewear: % Value 2019-2023
Table 6 LBN Brand Shares of Eyewear: % Value 2020-2023
Table 7 Distribution of Eyewear by Format: % Value 2019-2024
Table 8 Forecast Sales of Eyewear by Category: Volume 2024-2029
Table 9 Forecast Sales of Eyewear by Category: Value 2024-2029
Table 10 Forecast Sales of Eyewear by Category: % Volume Growth 2024-2029
Table 11 Forecast Sales of Eyewear by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources
SUNGLASSES IN SWEDEN
KEY DATA FINDINGS
2024 DEVELOPMENTS
Sunglasses is dynamic category in eyewear
Fragmented competitive landscape led by premium brands
Luxury trend is prominent in sunglasses
PROSPECTS AND OPPORTUNITIES
Positive performance ahead for sunglasses
Prescription sunglasses are gaining consumer interest
Sunglasses embracing emerging technologies to remain niche
CATEGORY DATA
Table 12 Sales of Sunglasses: Volume 2019-2024
Table 13 Sales of Sunglasses: Value 2019-2024
Table 14 Sales of Sunglasses: % Volume Growth 2019-2024
Table 15 Sales of Sunglasses: % Value Growth 2019-2024
Table 16 NBO Company Shares of Sunglasses: % Value 2019-2023
Table 17 LBN Brand Shares of Sunglasses: % Value 2020-2023
Table 18 Distribution of Sunglasses by Format: % Value 2019-2024
Table 19 Forecast Sales of Sunglasses: Volume 2024-2029
Table 20 Forecast Sales of Sunglasses: Value 2024-2029
Table 21 Forecast Sales of Sunglasses: % Volume Growth 2024-2029
Table 22 Forecast Sales of Sunglasses: % Value Growth 2024-2029
SPECTACLES IN SWEDEN
KEY DATA FINDINGS
2024 DEVELOPMENTS
Healthy progress for spectacles category in 2024
Essilor AB extends its lead in spectacles
Majority of Swedish spectacle users have progressive lenses
PROSPECTS AND OPPORTUNITIES
Premiumisation and segmentation strategies to underpin value growth
Optical goods stores to dominate distribution of spectacles
Sustainability will gain importance over the upcoming period
CATEGORY DATA
Table 23 Sales of Spectacles by Category: Volume 2019-2024
Table 24 Sales of Spectacles by Category: Value 2019-2024
Table 25 Sales of Spectacles by Category: % Volume Growth 2019-2024
Table 26 Sales of Spectacles by Category: % Value Growth 2019-2024
Table 27 Sales of Spectacle Lenses by Type: % Value 2019-2024
Table 28 NBO Company Shares of Spectacles: % Value 2019-2023
Table 29 LBN Brand Shares of Spectacles: % Value 2020-2023
Table 30 Distribution of Spectacles by Format: % Value 2019-2024
Table 31 Forecast Sales of Spectacles by Category: Volume 2024-2029
Table 32 Forecast Sales of Spectacles by Category: Value 2024-2029
Table 33 Forecast Sales of Spectacles by Category: % Volume Growth 2024-2029
Table 34 Forecast Sales of Spectacles by Category: % Value Growth 2024-2029
CONTACT LENSES AND SOLUTIONS IN SWEDEN
KEY DATA FINDINGS
2024 DEVELOPMENTS
Use of contact lenses rises in 2024
Consumers opt for well-known trusted brands
Advanced features attract consumers looking to treat myopia and presbyopia
PROSPECTS AND OPPORTUNITIES
Contact lenses face limited growth due to maturity and popularity of spectacles
E-commerce to expand its prominent position
Digital and sustainable solutions lag behind other eyewear categories
CATEGORY DATA
Table 35 Sales of Contact Lenses by Category: Volume 2019-2024
Table 36 Sales of Contact Lenses by Category: Value 2019-2024
Table 37 Sales of Contact Lenses by Category: % Volume Growth 2019-2024
Table 38 Sales of Contact Lenses by Category: % Value Growth 2019-2024
Table 39 Sales of Contact Lens Solutions: Value 2019-2024
Table 40 Sales of Contact Lens Solutions: % Value Growth 2019-2024
Table 41 Sales of Contact Lenses by Type: % Value 2019-2024
Table 42 Sales of Daily Disposable Lenses (DD) by Material: % Value 2019-2024
Table 43 Sales of Daily Disposable Lenses (DD) by Condition: % Value 2019-2024
Table 44 Sales of Frequent Replacement Lenses (FRP) by Material: % Value 2019-2024
Table 45 Sales of Frequent Replacement Lenses (FRP) by Condition: % Value 2019-2024
Table 46 NBO Company Shares of Contact Lenses: % Value 2019-2023
Table 47 LBN Brand Shares of Contact Lenses: % Value 2020-2023
Table 48 Distribution of Contact Lenses by Format: % Value 2019-2024
Table 49 Distribution of Contact Lens Solutions by Format: % Value 2019-2024
Table 50 Forecast Sales of Contact Lenses by Category: Volume 2024-2029
Table 51 Forecast Sales of Contact Lenses by Category: Value 2024-2029
Table 52 Forecast Sales of Contact Lenses by Category: % Volume Growth 2024-2029
Table 53 Forecast Sales of Contact Lenses by Category: % Value Growth 2024-2029
Table 54 Forecast Sales of Contact Lens Solutions: Value 2024-2029
Table 55 Forecast Sales of Contact Lens Solutions: % Value Growth 2024-2029