Sweden Drinking Milk Products

Drinking Milk Products in Sweden


Drinking milk products in Sweden is facing maturity in 2024. Further, the category is dealing with intensified competition from plant-based milks, with the latter seeing sales driven by novelty value, innovation and rising environmental consciousness. In 2023, Normejerier closed down its Luleå dairy, stating reduced local milk consumption as the reason, in the face of still-high production costs which continue to increase. Profitability is thus under pressure, and Normejerier has been grappling...

Euromonitor International's Drinking Milk Products in Sweden report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Flavoured Milk Drinks, Milk, Powder Milk.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Drinking Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Drinking Milk Products in Sweden
Euromonitor International
September 2024
List Of Contents And Tables
DRINKING MILK PRODUCTS IN SWEDEN
KEY DATA FINDINGS
2024 DEVELOPMENTS
Cow’s milk faces rising threat from plant-based variants
Private label and bigger value-packs expand
Lactose-free and low-fat options see greater interest
PROSPECTS AND OPPORTUNITIES
Focus on domestic origin will remain key to sales
Players likely to up their investment in marketing as private label set to gain greater share
Sustainability concerns to continue to impact development
CATEGORY DATA
Table 1 Sales of Drinking Milk Products by Category: Volume 2019-2024
Table 2 Sales of Drinking Milk Products by Category: Value 2019-2024
Table 3 Sales of Drinking Milk Products by Category: % Volume Growth 2019-2024
Table 4 Sales of Drinking Milk Products by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Drinking Milk Products: % Value 2020-2024
Table 6 LBN Brand Shares of Drinking Milk Products: % Value 2021-2024
Table 7 Distribution of Drinking Milk Products by Format: % Value 2019-2024
Table 8 Forecast Sales of Drinking Milk Products by Category: Volume 2024-2029
Table 9 Forecast Sales of Drinking Milk Products by Category: Value 2024-2029
Table 10 Forecast Sales of Drinking Milk Products by Category: % Volume Growth 2024-2029
Table 11 Forecast Sales of Drinking Milk Products by Category: % Value Growth 2024-2029
DAIRY PRODUCTS AND ALTERNATIVES IN SWEDEN
EXECUTIVE SUMMARY
Dairy products and alternatives in 2024: The big picture
Key trends in 2024
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 12 Sales of Dairy Products and Alternatives by Category: Value 2019-2024
Table 13 Sales of Dairy Products and Alternatives by Category: % Value Growth 2019-2024
Table 14 NBO Company Shares of Dairy Products and Alternatives: % Value 2020-2024
Table 15 LBN Brand Shares of Dairy Products and Alternatives: % Value 2021-2024
Table 16 Penetration of Private Label by Category: % Value 2019-2024
Table 17 Distribution of Dairy Products and Alternatives by Format: % Value 2019-2024
Table 18 Forecast Sales of Dairy Products and Alternatives by Category: Value 2024-2029
Table 19 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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