Current value sales continued to rise for supermarkets in Thailand in 2023, at a rate that was significantly faster than that posted in 2022. Supermarket operators in the country tend to target middle- to upper-income consumers, who are somewhat less vulnerable to economic fluctuations. Many of these more affluent consumers saved extra money during the coronavirus crisis as lockdown led to fewer opportunities for spending, such as social occasions. Consequently, much of the channel’s core consum...
Euromonitor International's Supermarkets in Thailand report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Supermarkets market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Supermarkets in Thailand
Euromonitor International
February 2024
List Of Contents And Tables
SUPERMARKETS IN THAILAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Increase in current value sales for supermarkets in 2023
Fresh food as a key growth driver
Major supermarket chains rebrand to differentiate
PROSPECTS AND OPPORTUNITIES
Current value sales set to rise in supermarkets
Promotional offers and discounting will become more aggressive
Expansion to persist, with a focus on mini formats, along with greater investment in omnichannel offer
CHANNEL DATA
Table 1 Supermarkets: Value Sales, Outlets and Selling Space 2018-2023
Table 2 Supermarkets: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 3 Supermarkets GBO Company Shares: % Value 2019-2023
Table 4 Supermarkets GBN Brand Shares: % Value 2020-2023