Sun Care in Thailand

Sun Care in Thailand


Sun Care in Thailand saw growth driven by local consumers using sun care at younger ages than previously, as well as by the expansion of category products promising additional benefits to sun protection. Light and ultra-light textures are strong selling points increasingly promoted by brands, and consumers are showing rising interest in water-based and serum formats – especially for sun protection used during daily routines, rather than during swimming and other outdoor activities. Improved know...

Euromonitor International's Sun Care in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Adult Sun Care, Baby and Child-specific Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sun Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Sun Care in Thailand
Euromonitor International
April 2024
List Of Contents And Tables
SUN CARE IN THAILAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Adoption of daily use of SPF at a younger age drives growth in sun care
Clean beauty trend and premiumisation prevalent in sun care
Dermatological and dermocosmetic sun care brands are on the rise, and e-commerce holds further growth potential
PROSPECTS AND OPPORTUNITIES
Vegan and sustainability trends to inform innovation and development during forecast period
Endorsement to play key role sun care sales
Self-tanning and aftersun products to remain niche, while multifunctionality will rise
CATEGORY DATA
Table 1 Sales of Sun Care by Category: Value 2018-2023
Table 2 Sales of Sun Care by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Sun Care: % Value 2019-2023
Table 4 LBN Brand Shares of Sun Care: % Value 2020-2023
Table 5 LBN Brand Shares of Premium Adult Sun Care: % Value 2020-2023
Table 6 Forecast Sales of Sun Care by Category: Value 2023-2028
Table 7 Forecast Sales of Sun Care by Category: % Value Growth 2023-2028
BEAUTY AND PERSONAL CARE IN THAILAND
EXECUTIVE SUMMARY
Beauty and personal care in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 8 Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
Table 13 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
Table 14 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources

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