Sun Care in Estonia

Sun Care in Estonia


Sun care recorded strong double-digit growth in 2022 in both value and volume terms following the lifting of pandemic restrictions and the return of both local and international tourism in Estonia. Aftersun and self-tanning products have very limited demand in Estonia as there is no tradition of using these products in the country due to the limited number of hot days. Also, the look of a natural suntan is generally preferable to Estonian consumers than a fake tan. The use of traditional methods...

Euromonitor International's Sun Care in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Adult Sun Care, Baby and Child-specific Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Sun Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Sun Care in Estonia
Euromonitor International
May 2023
List Of Contents And Tables
SUN CARE IN ESTONIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Sales bounce back after the pandemic
Sun care benefits from increasing awareness of the dangers of sun exposure
International players lead, but local also appeal with both premium and mass products
PROSPECTS AND OPPORTUNITIES
Depends on weather, but tourism will have a positive impact on sales
Degree of premiumisation
Blurring of lines between skin care and sun care
CATEGORY DATA
Table 1 Sales of Sun Care by Category: Value 2017-2022
Table 2 Sales of Sun Care by Category: % Value Growth 2017-2022
Table 3 Sales of Sun Care by Premium vs Mass: % Value 2017-2022
Table 4 NBO Company Shares of Sun Care: % Value 2018-2022
Table 5 LBN Brand Shares of Sun Care: % Value 2019-2022
Table 6 LBN Brand Shares of Premium Adult Sun Care: % Value 2019-2022
Table 7 Forecast Sales of Sun Care by Category: Value 2022-2027
Table 8 Forecast Sales of Sun Care by Category: % Value Growth 2022-2027
BEAUTY AND PERSONAL CARE IN ESTONIA
EXECUTIVE SUMMARY
Beauty and personal care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 9 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 11 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 12 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 13 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 14 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources

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