Store card spending in Thailand continues to show steady growth as retailers actively ramp up marketing efforts to attract customers and boost sales. Regular discounts, seasonal events like double day sales, and larger promotional campaigns are playing a key role in stimulating consumer spending. Leading retail chain HomePro, for example, has introduced an appealing trade-in programme for old electronic appliances, offering customers discounts of up to THB10,000 on new products. Meanwhile, Lotus...
Euromonitor International's Store Card Transactions in Thailand report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Store Card Transactions market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Store Cards in Thailand
Euromonitor International
January 2025
List Of Contents And Tables
STORE CARDS IN THAILAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Steady growth in store card spending, driven by aggressive marketing and promotions
Major retailers invest in expanding customer base through new branches and renovations
Store cards drive sales and loyalty through flexible payments and exclusive offers
PROSPECTS AND OPPORTUNITIES
Thai government’s Digital Wallet Stimulus programme set to boost store card usage
Store cards to benefit from growth in retail sector, despite ongoing challenges
Alternative purchasing methods challenge traditional store cards
CATEGORY DATA
Table 1 Store Cards: Number of Cards in Circulation 2019-2024
Table 2 Store Cards Transactions 2019-2024
Table 3 Store Cards in Circulation: % Growth 2019-2024
Table 4 Store Cards Transactions: % Growth 2019-2024
Table 5 Store Cards: Number of Cards by Issuer 2019-2023
Table 6 Store Cards: Payment Transaction Value by Issuer 2019-2023
Table 7 Forecast Store Cards: Number of Cards in Circulation 2024-2029
Table 8 Forecast Store Cards Transactions 2024-2029
Table 9 Forecast Store Cards in Circulation: % Growth 2024-2029
Table 10 Forecast Store Cards Transactions: % Growth 2024-2029
FINANCIAL CARDS AND PAYMENTS IN THAILAND
EXECUTIVE SUMMARY
Financial cards and payments in 2024: The big picture
2024 key trends
Government push towards cashless society
Younger generations shape payment behaviour
Growing adoption of BNPL platforms
What next for financial cards and payments?
MARKET INDICATORS
Table 11 Number of POS Terminals: Units 2019-2024
Table 12 Number of ATMs: Units 2019-2024
Table 13 Value Lost to Fraud 2019-2024
Table 14 Card Expenditure by Location 2024
Table 15 Financial Cards in Circulation by Type: % Number of Cards 2019-2024
Table 16 Domestic versus Foreign Spend 2024
MARKET DATA
Table 17 Financial Cards by Category: Number of Cards in Circulation 2019-2024
Table 18 Financial Cards by Category: Number of Accounts 2019-2024
Table 19 Financial Cards Transactions by Category: Value 2019-2024
Table 20 Financial Cards by Category: Number of Transactions 2019-2024
Table 21 Consumer Payments by Category: Value 2019-2024
Table 22 Consumer Payments by Category: Number of Transactions 2019-2024
Table 23 M-Commerce by Category: Value 2019-2024
Table 24 M-Commerce by Category: % Value Growth 2019-2024
Table 25 Financial Cards: Number of Cards by Issuer 2019-2023
Table 26 Financial Cards: Number of Cards by Operator 2019-2023
Table 27 Financial Cards: Card Payment Transactions Value by Operator 2019-2023
Table 28 Financial Cards: Card Payment Transactions Value by Issuer 2019-2023
Table 29 Forecast Financial Cards by Category: Number of Cards in Circulation 2024-2029
Table 30 Forecast Financial Cards by Category: Number of Accounts 2024-2029
Table 31 Forecast Financial Cards Transactions by Category: Value 2024-2029
Table 32 Forecast Financial Cards by Category: Number of Transactions 2024-2029
Table 33 Forecast Consumer Payments by Category: Value 2024-2029
Table 34 Forecast Consumer Payments by Category: Number of Transactions 2024-2029
Table 35 Forecast M-Commerce by Category: Value 2024-2029
Table 36 Forecast M-Commerce by Category: % Value Growth 2024-2029