Staple foods in Singapore continued to experience marginally higher average unit prices from the lingering effect of the inflationary wave in 2022. Climate change and geopolitical risks further impacted global food production and supply chains, placing pressure on an import-reliant market such as Singapore. In particular, baked goods, pasta and noodles experienced strong price increases in 2023, due to the high inflationary pressures on the cost of wheat, which is a key ingredient. The high cost...
Euromonitor International's Staple Foods in Singapore report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.
Product coverage: Baked Goods, Breakfast Cereals, Processed Fruit and Vegetables, Processed Meat, Seafood and Alternatives to Meat, Rice, Pasta and Noodles.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Staple Foods market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Staple Foods in Singapore
Euromonitor International
January 2024
List Of Contents And Tables
STAPLE FOODS IN SINGAPORE
EXECUTIVE SUMMARY
Staple foods in 2023: The big picture
Key trends in 2023
Competitive Landscape
Channel developments
What next for staple foods?
MARKET DATA
Table 1 Sales of Staple Foods by Category: Volume 2018-2023
Table 2 Sales of Staple Foods by Category: Value 2018-2023
Table 3 Sales of Staple Foods by Category: % Volume Growth 2018-2023
Table 4 Sales of Staple Foods by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Staple Foods: % Value 2019-2023
Table 6 LBN Brand Shares of Staple Foods: % Value 2020-2023
Table 7 Penetration of Private Label by Category: % Value 2018-2023
Table 8 Distribution of Staple Foods by Format: % Value 2018-2023
Table 9 Forecast Sales of Staple Foods by Category: Volume 2023-2028
Table 10 Forecast Sales of Staple Foods by Category: Value 2023-2028
Table 11 Forecast Sales of Staple Foods by Category: % Volume Growth 2023-2028
Table 12 Forecast Sales of Staple Foods by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources
BAKED GOODS IN SINGAPORE
KEY DATA FINDINGS
2023 DEVELOPMENTS
Marginal retail volume growth for baked goods amid inflationary pressures
Players respond to polarising trends in baked goods
Health and wellness remains a key priority for local consumers
PROSPECTS AND OPPORTUNITIES
Convenience to drive product innovation in on-the-go formats
New bakery cafés drive popularity of artisanal baked goods
Players in baked goods to focus on sustainable practices
CATEGORY DATA
Table 13 Sales of Baked Goods by Category: Volume 2018-2023
Table 14 Sales of Baked Goods by Category: Value 2018-2023
Table 15 Sales of Baked Goods by Category: % Volume Growth 2018-2023
Table 16 Sales of Baked Goods by Category: % Value Growth 2018-2023
Table 17 NBO Company Shares of Baked Goods: % Value 2019-2023
Table 18 LBN Brand Shares of Baked Goods: % Value 2020-2023
Table 19 Distribution of Baked Goods by Format: % Value 2018-2023
Table 20 Forecast Sales of Baked Goods by Category: Volume 2023-2028
Table 21 Forecast Sales of Baked Goods by Category: Value 2023-2028
Table 22 Forecast Sales of Baked Goods by Category: % Volume Growth 2023-2028
Table 23 Forecast Sales of Baked Goods by Category: % Value Growth 2023-2028
BREAKFAST CEREALS IN SINGAPORE
KEY DATA FINDINGS
2023 DEVELOPMENTS
Slower growth for breakfast cereals due to greater mobility and choice of more affordable options
Players respond to changing lifestyles with different formats
Quaker continues to innovate to stimulate consumer interest in hot cereals
PROSPECTS AND OPPORTUNITIES
Health and wellness trend will continue to favour muesli and granola
Greater efforts by players to sustain interest in children’s breakfast cereals
CATEGORY DATA
Table 24 Sales of Breakfast Cereals by Category: Volume 2018-2023
Table 25 Sales of Breakfast Cereals by Category: Value 2018-2023
Table 26 Sales of Breakfast Cereals by Category: % Volume Growth 2018-2023
Table 27 Sales of Breakfast Cereals by Category: % Value Growth 2018-2023
Table 28 NBO Company Shares of Breakfast Cereals: % Value 2019-2023
Table 29 LBN Brand Shares of Breakfast Cereals: % Value 2020-2023
Table 30 Distribution of Breakfast Cereals by Format: % Value 2018-2023
Table 31 Forecast Sales of Breakfast Cereals by Category: Volume 2023-2028
Table 32 Forecast Sales of Breakfast Cereals by Category: Value 2023-2028
Table 33 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2023-2028
Table 34 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2023-2028
PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN SINGAPORE
KEY DATA FINDINGS
2023 DEVELOPMENTS
Uneven retail volume growth within processed meat
Steady demand for processed seafood supported by perceived health benefits
Growth of meat and seafood substitutes normalises as consumers prioritise affordability
PROSPECTS AND OPPORTUNITIES
Health and wellness trend to drive growth of chilled processed poultry
Stable demand predicted for tofu and derivatives as unit price growth slows
CATEGORY DATA
Table 35 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2018-2023
Table 36 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2018-2023
Table 37 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2018-2023
Table 38 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2018-2023
Table 39 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2018-2023
Table 40 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2018-2023
Table 41 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2018-2023
Table 42 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2018-2023
Table 43 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2018-2023
Table 44 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2019-2023
Table 45 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2020-2023
Table 46 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2018-2023
Table 47 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2023-2028
Table 48 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2023-2028
PROCESSED FRUIT AND VEGETABLES IN SINGAPORE
KEY DATA FINDINGS
2023 DEVELOPMENTS
Weak performance by leading shelf stable format as consumers increasingly consider fresh or frozen fruit and vegetables
Continued competition from pickled products with sauerkraut dishes trending
Negligible demand for frozen fruit in Singapore
PROSPECTS AND OPPORTUNITIES
Limited opportunities for shelf stable beans over the forecast period
Convenience has the potential to drive stronger growth
CATEGORY DATA
Table 49 Sales of Processed Fruit and Vegetables by Category: Volume 2018-2023
Table 50 Sales of Processed Fruit and Vegetables by Category: Value 2018-2023
Table 51 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2018-2023
Table 52 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2018-2023
Table 53 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2018-2023
Table 54 NBO Company Shares of Processed Fruit and Vegetables: % Value 2019-2023
Table 55 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2020-2023
Table 56 Distribution of Processed Fruit and Vegetables by Format: % Value 2018-2023
Table 57 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2023-2028
Table 58 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2023-2028
Table 59 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2023-2028
Table 60 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2023-2028
RICE, PASTA AND NOODLES IN SINGAPORE
KEY DATA FINDINGS
2023 DEVELOPMENTS
Mixed performances by pasta and noodles in Singapore
Dominant rice continues to grapple with high price rises in 2023
Nissin retains its strength in instant noodles, with a strategic focus on flavour innovation
PROSPECTS AND OPPORTUNITIES
Healthier eating trends will drive further product innovation
Poor rice production yield expected to affect global rice supply
CATEGORY DATA
Table 61 Sales of Rice, Pasta and Noodles by Category: Volume 2018-2023
Table 62 Sales of Rice, Pasta and Noodles by Category: Value 2018-2023
Table 63 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2018-2023
Table 64 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2018-2023
Table 65 Sales of Instant Noodles by Leading Flavours: Rankings 2018-2023
Table 66 NBO Company Shares of Rice, Pasta and Noodles: % Value 2019-2023
Table 67 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2020-2023
Table 68 NBO Company Shares of Rice: % Value 2019-2023
Table 69 LBN Brand Shares of Rice: % Value 2020-2023
Table 70 NBO Company Shares of Pasta: % Value 2019-2023
Table 71 LBN Brand Shares of Pasta: % Value 2020-2023
Table 72 NBO Company Shares of Noodles: % Value 2019-2023
Table 73 LBN Brand Shares of Noodles: % Value 2020-2023
Table 74 Distribution of Rice, Pasta and Noodles by Format: % Value 2018-2023
Table 75 Distribution of Rice by Format: % Value 2018-2023
Table 76 Distribution of Pasta by Format: % Value 2018-2023
Table 77 Distribution of Noodles by Format: % Value 2018-2023
Table 78 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2023-2028
Table 79 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2023-2028
Table 80 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2023-2028
Table 81 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2023-2028