2024 has presented a challenging year for consumers and players alike in staples in the US. While economic uncertainty and conservative spending, coupled with lifestyle changes and slowing prices, are set to contribute to retail volume recovery in a few key categories, overall retail volume sales of staples in the US are expected to be flat. On the one hand, statis represents an improvement compared with the previous three years of retail volume decline. On the other hand, stable sales also reaf...
Euromonitor International's Staple Foods in USA report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.
Product coverage: Baked Goods, Breakfast Cereals, Processed Fruit and Vegetables, Processed Meat, Seafood and Alternatives to Meat, Rice, Pasta and Noodles.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Staple Foods market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Staple Foods in the US
Euromonitor International
November 2024
List Of Contents And Tables
STAPLE FOODS IN THE US
EXECUTIVE SUMMARY
Staple foods in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for staple foods?
MARKET DATA
Table 1 Sales of Staple Foods by Category: Volume 2019-2024
Table 2 Sales of Staple Foods by Category: Value 2019-2024
Table 3 Sales of Staple Foods by Category: % Volume Growth 2019-2024
Table 4 Sales of Staple Foods by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Staple Foods: % Value 2020-2024
Table 6 LBN Brand Shares of Staple Foods: % Value 2021-2024
Table 7 Penetration of Private Label by Category: % Value 2019-2024
Table 8 Distribution of Staple Foods by Format: % Value 2019-2024
Table 9 Forecast Sales of Staple Foods by Category: Volume 2024-2029
Table 10 Forecast Sales of Staple Foods by Category: Value 2024-2029
Table 11 Forecast Sales of Staple Foods by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Staple Foods by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources
BAKED GOODS IN THE US
KEY DATA FINDINGS
2024 DEVELOPMENTS
Values are up, yet volumes decline in 2024
Trends towards functionality and sustainability in baked goods
Competitive landscape becomes more polarised
PROSPECTS AND OPPORTUNITIES
Food insecurity to play into baked goods
Value-seeking behaviour to continue amongst consumers
GLP-1 drugs might impact baked goods
CATEGORY DATA
Table 13 Sales of Baked Goods by Category: Volume 2019-2024
Table 14 Sales of Baked Goods by Category: Value 2019-2024
Table 15 Sales of Baked Goods by Category: % Volume Growth 2019-2024
Table 16 Sales of Baked Goods by Category: % Value Growth 2019-2024
Table 17 Sales of Pastries by Type: % Value 2019-2024
Table 18 NBO Company Shares of Baked Goods: % Value 2020-2024
Table 19 LBN Brand Shares of Baked Goods: % Value 2021-2024
Table 20 Distribution of Baked Goods by Format: % Value 2019-2024
Table 21 Forecast Sales of Baked Goods by Category: Volume 2024-2029
Table 22 Forecast Sales of Baked Goods by Category: Value 2024-2029
Table 23 Forecast Sales of Baked Goods by Category: % Volume Growth 2024-2029
Table 24 Forecast Sales of Baked Goods by Category: % Value Growth 2024-2029
BREAKFAST CEREALS IN THE US
KEY DATA FINDINGS
2024 DEVELOPMENTS
Volatile pricing and lifestyle shifts bring a continued volume downturn for breakfast cereals
Children’s breakfast cereals leans on nostalgia in the struggle for demand
Functional health claims evolve as consumers remain distrustful of ambiguity
PROSPECTS AND OPPORTUNITIES
Fluctuating lifestyles to maintain pressure on volume sales
Private label and creative branding to play a key role in re-engaging consumers
Opportunities in wellness trends and functional claims for branded products
CATEGORY DATA
Table 25 Sales of Breakfast Cereals by Category: Volume 2019-2024
Table 26 Sales of Breakfast Cereals by Category: Value 2019-2024
Table 27 Sales of Breakfast Cereals by Category: % Volume Growth 2019-2024
Table 28 Sales of Breakfast Cereals by Category: % Value Growth 2019-2024
Table 29 NBO Company Shares of Breakfast Cereals: % Value 2020-2024
Table 30 LBN Brand Shares of Breakfast Cereals: % Value 2021-2024
Table 31 Distribution of Breakfast Cereals by Format: % Value 2019-2024
Table 32 Forecast Sales of Breakfast Cereals by Category: Volume 2024-2029
Table 33 Forecast Sales of Breakfast Cereals by Category: Value 2024-2029
Table 34 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2024-2029
Table 35 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2024-2029
PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN THE US
KEY DATA FINDINGS
2024 DEVELOPMENTS
To increase volumes, unit prices decline for the first time in years
Meat and seafood substitutes struggles to regain momentum
Company shares and rankings remain stable
PROSPECTS AND OPPORTUNITIES
Unit price adjustments in an uncertain future
Legislation likely to increase production costs
Increasing maturity for meat and seafood alternatives
CATEGORY DATA
Table 36 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2019-2024
Table 37 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2019-2024
Table 38 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2019-2024
Table 39 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2019-2024
Table 40 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2019-2024
Table 41 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2019-2024
Table 42 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2019-2024
Table 43 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2019-2024
Table 44 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2019-2024
Table 45 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2020-2024
Table 46 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2021-2024
Table 47 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2019-2024
Table 48 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2024-2029
Table 49 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2024-2029
PROCESSED FRUIT AND VEGETABLES IN THE US
KEY DATA FINDINGS
2024 DEVELOPMENTS
Volatile supply chains bring a mixed performance
Volume rebound for frozen fruit as consumers seek nutritional sweet treats
Foodservice growth slows as consumers return to at-home experiences
PROSPECTS AND OPPORTUNITIES
Production challenges to remain a consistent threat to prices
Volume recovery to face mixed benefits amidst socioeconomic instability
Areas of opportunity for private label, and for convenient products
CATEGORY DATA
Table 50 Sales of Processed Fruit and Vegetables by Category: Volume 2019-2024
Table 51 Sales of Processed Fruit and Vegetables by Category: Value 2019-2024
Table 52 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2019-2024
Table 53 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2019-2024
Table 54 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2019-2024
Table 55 NBO Company Shares of Processed Fruit and Vegetables: % Value 2020-2024
Table 56 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2021-2024
Table 57 Distribution of Processed Fruit and Vegetables by Format: % Value 2019-2024
Table 58 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2024-2029
Table 59 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2024-2029
Table 60 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2024-2029
Table 61 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2024-2029
RICE, PASTA AND NOODLES IN THE US
KEY DATA FINDINGS
2024 DEVELOPMENTS
Instant noodles sees growth despite strong price rises
Rice reeled from the impact of strong price growth, but a rebound is seen in 2024
Growth in pasta cooled by chilled products
PROSPECTS AND OPPORTUNITIES
Tense economy to drive demand for higher quality at affordable prices
Novelty to make way for “normal”, as brands customise flavours for broader appeal
Ingredients to remain a key opportunity for growth for niche premium brands
CATEGORY DATA
Table 62 Sales of Rice, Pasta and Noodles by Category: Volume 2019-2024
Table 63 Sales of Rice, Pasta and Noodles by Category: Value 2019-2024
Table 64 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2019-2024
Table 65 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2019-2024
Table 66 Sales of Instant Noodles by Leading Flavours: Rankings 2019-2024
Table 67 NBO Company Shares of Rice, Pasta and Noodles: % Value 2020-2024
Table 68 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2021-2024
Table 69 NBO Company Shares of Rice: % Value 2020-2024
Table 70 LBN Brand Shares of Rice: % Value 2021-2024
Table 71 NBO Company Shares of Pasta: % Value 2020-2024
Table 72 LBN Brand Shares of Pasta: % Value 2021-2024
Table 73 NBO Company Shares of Noodles: % Value 2020-2024
Table 74 LBN Brand Shares of Noodles: % Value 2021-2024
Table 75 Distribution of Rice, Pasta and Noodles by Format: % Value 2019-2024
Table 76 Distribution of Rice by Format: % Value 2019-2024
Table 77 Distribution of Pasta by Format: % Value 2019-2024
Table 78 Distribution of Noodles by Format: % Value 2019-2024
Table 79 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2024-2029
Table 80 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2024-2029
Table 81 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2024-2029
Table 82 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2024-2029