Despite Poland's sustained high inflation in 2023, the prices for sports and sports-inspired clothing continued their upward trajectory, albeit at a slower pace than in 2022. Consequently, sportswear experienced significant sales growth in value terms. Notably, performance apparel emerged as the fastest-growing category, propelled by a resurgence in gym attendance and sports activities following the lifting of all COVID-19-related restrictions. Moreover, the burgeoning trend of health-conscious...
Euromonitor International's Sportswear in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2027 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Sportswear market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Sportswear in Poland
Euromonitor International
November 2023
List Of Contents And Tables
SPORTSWEAR IN POLAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
High inflation boosts value sales growth in sportswear
Multinationals maintain dominance in sportswear
Sustainability drives innovation in sportswear
PROSPECTS AND OPPORTUNITIES
Athleisure trend set to sustain demand
E-commerce growth and emphasis on mobile commerce
Production costs to drive price increases
CATEGORY DATA
Table 1 Sales of Sportswear by Category: Value 2018-2023
Table 2 Sales of Sportswear by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Sportswear: % Value 2019-2023
Table 4 LBN Brand Shares of Sportswear: % Value 2020-2023
Table 5 Distribution of Sportswear by Format: % Value 2018-2023
Table 6 Forecast Sales of Sportswear by Category: Value 2023-2028
Table 7 Forecast Sales of Sportswear by Category: % Value Growth 2023-2028
APPAREL AND FOOTWEAR IN POLAND
EXECUTIVE SUMMARY
Apparel and footwear in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
MARKET DATA
Table 8 Sales of Apparel and Footwear by Category: Volume 2018-2023
Table 9 Sales of Apparel and Footwear by Category: Value 2018-2023
Table 10 Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
Table 11 Sales of Apparel and Footwear by Category: % Value Growth 2018-2023
Table 12 NBO Company Shares of Apparel and Footwear: % Value 2019-2023
Table 13 LBN Brand Shares of Apparel and Footwear: % Value 2020-2023
Table 14 Distribution of Apparel and Footwear by Format: % Value 2018-2023
Table 15 Distribution of Apparel and Footwear by Format and Category: % Value 2023
Table 16 Forecast Sales of Apparel and Footwear by Category: Volume 2023-2028
Table 17 Forecast Sales of Apparel and Footwear by Category: Value 2023-2028
Table 18 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2023-2028
Table 19 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2023-2028