Sportswear in Nigeria

Sportswear in Nigeria

Consumer demand for sportswear in Nigeria was negatively impacted by the weak economic environment and higher inflation rate in 2024. With inflation spiking, consumer purchasing power was significantly reduced forcing consumers to focus on essentials. Nevertheless, sportswear has performed much better than non-sports wear apparel and footwear. Growth in fitness activities among middle- and upper-income consumers benefits the category whilst a preference for casual wear also boosts interest in sp...

Euromonitor International's Sportswear in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Sports Apparel, Sports Footwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sportswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.