Sports Nutrition in Georgia

Sports Nutrition in Georgia


Sports nutrition in Georgia is seeing substantial volume sales in 2024, primarily driven by increasing consumer engagement in sporting activities and growing awareness of health and fitness. Additionally, the presence of immigrants from Russia, Ukraine and Belarus—despite a decrease in their numbers since late 2023—has contributed to the demand for sports nutrition in 2024.

Euromonitor International's Sports Nutrition in Georgia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Sports Non-Protein Products, Sports Protein Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sports Nutrition market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Sports Nutrition in Georgia
Euromonitor International
September 2024
List Of Contents And Tables
SPORTS NUTRITION IN GEORGIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Category sales supported by rising fitness trends
Limited players competing in sports nutrition
Price-sensitive consumers prompt players to offer regular discounts, with e-commerce providing significant sales
PROSPECTS AND OPPORTUNITIES
Growth set to continue throughout forecast period
Players will broaden their portfolios
Specialist retailers will remain leading channel amid intensifying competition
CATEGORY DATA
Table 1 Sales of Sports Nutrition by Category: Value 2019-2024
Table 2 Sales of Sports Nutrition by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Sports Nutrition: % Value 2020-2024
Table 4 LBN Brand Shares of Sports Nutrition: % Value 2021-2024
Table 5 Forecast Sales of Sports Nutrition by Category: Value 2024-2029
Table 6 Forecast Sales of Sports Nutrition by Category: % Value Growth 2024-2029
CONSUMER HEALTH IN GEORGIA
EXECUTIVE SUMMARY
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
Table 8 Life Expectancy at Birth 2019-2024
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2019-2024
Table 10 Sales of Consumer Health by Category: % Value Growth 2019-2024
Table 11 NBO Company Shares of Consumer Health: % Value 2020-2024
Table 12 LBN Brand Shares of Consumer Health: % Value 2021-2024
Table 13 Penetration of Private Label by Category: % Value 2019-2024
Table 14 Distribution of Consumer Health by Format: % Value 2019-2024
Table 15 Distribution of Consumer Health by Format and Category: % Value 2024
Table 16 Forecast Sales of Consumer Health by Category: Value 2024-2029
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources

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