In 2023, there were a number of large sporting events that were organised across several Vietnamese cities, including Hanoi, Ho Chi Minh City, Can Tho, Da Nang, and Lao Cai. This forms part of the government's strategic strategy to encourage sports participation and to accelerate the recovery of the country's tourism industry now that the pandemic is over. Examples of such events included the Techcombank Marathon in September 2023, the Dalat Music Run in June 2023, and the Vinfast Ironman 70.3 V...
Euromonitor International's Sports Drinks in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Sports Drinks market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Sports Drinks in Vietnam
Euromonitor International
December 2023
List Of Contents And Tables
SPORTS DRINKS IN VIETNAM
KEY DATA FINDINGS
2023 DEVELOPMENTS
Sport events help boost the demand for sports drinks in 2023
Suntory PepsiCo Vietnam Beverage Co Ltd retains the market leader in sports drinks
Retail e-commerce is gaining its share.
PROSPECTS AND OPPORTUNITIES
Sports drinks expected to benefit from improving economy and an increasing focus on health and fitness
Distribution of sport drinks set to expand into more channels and more areas of the country
Players will continue to cooperate and sponsor sport events to gain attention from consumers.
CATEGORY DATA
Table 1 Off-trade Sales of Sports Drinks: Volume 2018-2023
Table 2 Off-trade Sales of Sports Drinks: Value 2018-2023