Sports Drinks in Germany

Sports Drinks in Germany

Despite stagnation in off-trade volume sales, demand for sports drinks in Germany remains significantly above pre-pandemic levels in 2024. Germany has witnessed a sustained interest in health and fitness, particularly in endurance sports such as running, cycling, and outdoor activities such as trail running. This trend, which remains relevant post-pandemic, supports demand for beverages that support hydration, electrolytes, and vitamins —considered essential for performance. However, the overall...

Euromonitor International's Sports Drinks in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Reduced Sugar Sports Drinks, Regular Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sports Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.