After being impacted by record-high inflation in 2022, sports drinks has continued to see prices pushed in 2023, with high single-digit growth expected in off-trade unit prices in nominal terms. This price growth is in line with much of the soft drinks industry, but has disproportionally impacted off-trade volume sales of sports drinks, which in 2023 are set to decline for the first time since 2017. This setback for the category is a sign of consumers rearranging their spending to cope with high...
Euromonitor International's Sports Drinks in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Sports Drinks market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Sports Drinks in the US
Euromonitor International
December 2023
List Of Contents And Tables
SPORTS DRINKS IN THE US
KEY DATA FINDINGS
2023 DEVELOPMENTS
Sports drinks off-trade volumes decline as result of price increases
Growth of PRIME disrupts the dynamics of sports drinks
Hydration as a need state expands beyond sports, increasing the competition
PROSPECTS AND OPPORTUNITIES
Price actions to slow down as companies look for volume growth
Hydration will continue to blur the lines
Shift to a functional focus could reshape the category
CATEGORY DATA
Table 1 Off-trade Sales of Sports Drinks: Volume 2018-2023
Table 2 Off-trade Sales of Sports Drinks: Value 2018-2023