Local consumers returned to physical stores on a more regular basis following the easing of restrictions in Brazil, supporting significant growth of eyewear in 2022. This trend continues in 2023, as the local population generally feels safer spending time outside of the home. Optical goods stores are benefiting as consultations with ophthalmologists increase and consumers review their eyewear needs, including for spectacles. However, players need to be aware that Brazilians and their behaviour h...
Euromonitor International's Spectacles in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?? * Get a detailed picture of the Spectacles market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Spectacles in Brazil
Euromonitor International
May 2023
List Of Contents And Tables
SPECTACLES IN BRAZIL
KEY DATA FINDINGS
2023 DEVELOPMENTS
Despite price increases and consumers’ changing perspective, spectacles shows resilience
Trading down enables mid-priced segment to gain traction
Omnichannel approach and flagship stores gain in popularity with consumers
PROSPECTS AND OPPORTUNITIES
Low-income consumer segment set to grow, but regulations regarding ophthalmologists will continue over the forecast period
Sustainability to drive new development, 3D glasses to become increasingly popular
Rising rate of eye conditions among younger consumers to become strong driver of spectacles
CATEGORY DATA
Table 1 Sales of Spectacles by Category: Volume 2018-2023
Table 2 Sales of Spectacles by Category: Value 2018-2023
Table 3 Sales of Spectacles by Category: % Volume Growth 2018-2023
Table 4 Sales of Spectacles by Category: % Value Growth 2018-2023
Table 5 Sales of Spectacle Lenses by Type: % Value 2018-2023
Table 6 NBO Company Shares of Spectacles: % Value 2018-2022
Table 7 LBN Brand Shares of Spectacles: % Value 2019-2022
Table 8 Distribution of Spectacles by Format: % Value 2018-2023
Table 9 Forecast Sales of Spectacles by Category: Volume 2023-2028
Table 10 Forecast Sales of Spectacles by Category: Value 2023-2028
Table 11 Forecast Sales of Spectacles by Category: % Volume Growth 2023-2028
Table 12 Forecast Sales of Spectacles by Category: % Value Growth 2023-2028
EYEWEAR IN BRAZIL
EXECUTIVE SUMMARY
Eyewear in 2023: The big picture
Rising sales of eyewear driven by greater mobility and sustainable concerns
Celebrity marketing campaigns and transition to spectacles gain traction
Consumer experience improves with the advance of e-commerce
What next for eyewear?
MARKET DATA
Table 13 Sales of Eyewear by Category: Volume 2018-2023
Table 14 Sales of Eyewear by Category: Value 2018-2023
Table 15 Sales of Eyewear by Category: % Volume Growth 2018-2023
Table 16 Sales of Eyewear by Category: % Value Growth 2018-2023
Table 17 NBO Company Shares of Eyewear: % Value 2018-2022
Table 18 LBN Brand Shares of Eyewear: % Value 2019-2022
Table 19 Distribution of Eyewear by Format: % Value 2018-2023
Table 20 Forecast Sales of Eyewear by Category: Volume 2023-2028
Table 21 Forecast Sales of Eyewear by Category: Value 2023-2028
Table 22 Forecast Sales of Eyewear by Category: % Volume Growth 2023-2028
Table 23 Forecast Sales of Eyewear by Category: % Value Growth 2023-2028