Smokeless Tobacco, E-Vapour Products and Heated Tobacco in South Korea
In 2023, heated tobacco products in South Korea maintained double-digit retail volume and current value growth. The competition for the top spots in heated tobacco is intensifying. KT&G, Philip Morris Korea, and Rothmans Far East (BAT) are all vigorously engaged in product development and expansion, continuously launching new devices and dedicated stick lines tailored to each device.
Euromonitor International's Smokeless Tobacco, E-Vapour Products and Heated Tobacco in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?? * Get a detailed picture of the Smokeless Tobacco, E-Vapour Products and Heated Tobacco market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Smokeless Tobacco, E-Vapour Products and Heated Tobacco in South Korea
Euromonitor International
June 2024
List Of Contents And Tables
SMOKELESS TOBACCO, E-VAPOUR PRODUCTS AND HEATED TOBACCO IN SOUTH KOREA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Fierce competition in heated tobacco products
Continuous design development for tobacco heating devices
Rothmans Far East’s entry into e-vapour products
PROSPECTS AND OPPORTUNITIES
Delivering brand messages and enhancing brand equity through collaborations
Customisation and convenience from enhanced technology suggest the new direction of tobacco heating devices
Potential government intervention in e-vapour products
CATEGORY INDICATORS
Table 1 Number of Adult Vapers 2018-2023
CATEGORY DATA
Table 2 Sales of Smokeless Tobacco by Category: Volume 2018-2023
Table 3 Sales of Smokeless Tobacco by Category: % Volume Growth 2018-2023
Table 4 Sales of E-Vapour Products by Category: Volume 2018-2023
Table 5 Sales of E-Vapour Products by Category: % Volume Growth 2018-2023
Table 6 Sales of Tobacco Heating Devices: Volume 2018-2023