Overall demand for portable players is expected to increase in South Korea 2024, driven solely by wireless speakers, which accounts for the bulk of retail volume sales. Thess devices offer the flexibility of portable, cable-free listening, and are compatible with modern, on-the-go lifestyles.
Euromonitor International's Portable Players in South Korea report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: E-Readers, Portable Media Players, Wireless Speakers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Portable Players market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Portable Players in South Korea
Euromonitor International
July 2024
List Of Contents And Tables
PORTABLE PLAYERS IN SOUTH KOREA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Wireless speakers drive growth in portable players
AI-powered wireless speakers are increasingly used as emergency assistants for older consumers
Decline in popularity of e-readers
PROSPECTS AND OPPORTUNITIES
Wireless speakers to remain a key sales driver with AI-powered devices having scope for further household penetration
Continued downtrend in e-reader market, due to continued competition from tablets and smartphones
Audiobooks may rise as a threat to e-readers
CATEGORY DATA
Table 1 Sales of Portable Players by Category: Volume 2019-2024
Table 2 Sales of Portable Players by Category: Value 2019-2024
Table 3 Sales of Portable Players by Category: % Volume Growth 2019-2024
Table 4 Sales of Portable Players by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Portable Players: % Volume 2020-2024