South Korean consumers have become more conscious of the overprocessed nature of many of the soft drinks available in the market, and the need for healthy hydration. This led to growth for natural soft drinks from an already significant base in 2023, with a 7% increase to reach KRW1,509.7 billion. Despite its already high sales, solid current value growth was seen for natural bottled water in 2023, reaching KRW1,419.5 billion. The natural claim in bottled water is most often accompanied by good...
Euromonitor International's HW Soft Drinks in South Korea report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2019-2023, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the HW Soft Drinks market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
HW Soft Drinks in South Korea
Euromonitor International
August 2024
List Of Contents And Tables
HW SOFT DRINKS IN SOUTH KOREA
KEY DATA FINDINGS
2023 DEVELOPMENTS
High consumer demand for natural products, especially bottled water and RTD tea
No sugar leads health and wellness soft drinks in 2023, and maintains dynamism due to new launches
Functional products rise in significance within soft drinks, especially good source of minerals, as consumers look to boost their metabolism
PROSPECTS AND OPPORTUNITIES
No caffeine to see further growth as the “zero” trend extends from no sugar
No sugar also set to see a promising performance in health and wellness soft drinks to 2028 due to health and weight concerns
Growth anticipated for organic soft drinks, driven by RTD tea
CATEGORY DATA
Table 1 Sales of Soft Drinks by Health and Wellness Type: Value 2019-2023
Table 2 Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2019-2023
Table 3 Company Shares of No Sugar Soft Drinks (Biggest HW Type in Global Soft Drinks): % Value 2019-2023
Table 4 Company Shares of Energy Boosting Soft Drinks (2nd Biggest HW Type in Global Soft Drinks): % Value 2019-2023
Table 5 Company Shares of Natural Soft Drinks (3rd Biggest HW Type in Global Soft Drinks): % Value 2019-2023
Table 6 Company Shares of Good Source of Vitamins Soft Drinks (4th Biggest HW Type in Global Soft Drinks): % Value 2019-2023
Table 7 Company Shares of Gluten Free Soft Drinks (5th Biggest HW Type in Global Soft Drinks): % Value 2019-2023
Table 8 Forecast Sales of Soft Drinks by Health and Wellness Type: Value 2023-2028
Table 9 Forecast Sales of Soft Drinks by Health and Wellness Type: % Value Growth 2023-2028