Soft Drinks in Uzbekistan

Soft Drinks in Uzbekistan


The rate of growth in off-trade volume sales of soft drinks slowed significantly in 2024. This was due in large part to the introduction on 1 April 2024, of a tax on sugary carbonated drinks, which led to significant unit price increases. Carbonates containing sugar or other sweeteners are now subject to an excise tax of UZS500 per litre, while energy drinks face a UZS2,000 per litre tax. Rising production costs also pushed up prices. Moreover, consumer purchasing power was squeezed.

Euromonitor International's Soft Drinks in Uzbekistan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Energy Drinks, Juice, RTD Coffee, RTD Tea, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Soft Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Soft Drinks in Uzbekistan
Euromonitor International
January 2025
List Of Contents And Tables
SOFT DRINKS IN UZBEKISTAN
EXECUTIVE SUMMARY
Soft drinks in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
MARKET DATA
Table 1 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2019-2024
Table 2 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2019-2024
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2019-2024
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2019-2024
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2024
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2024
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2024
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2024
Table 9 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2019-2024
Table 10 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2019-2024
Table 11 Off-trade Sales of Soft Drinks by Category: Value 2019-2024
Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2019-2024
Table 13 Sales of Soft Drinks by Total Fountain On-trade: Volume 2019-2024
Table 14 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2019-2024
Table 15 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2020-2024
Table 16 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2021-2024
Table 17 NBO Company Shares of Off-trade Soft Drinks: % Value 2020-2024
Table 18 LBN Brand Shares of Off-trade Soft Drinks: % Value 2021-2024
Table 19 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2019-2024
Table 20 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2019-2024
Table 21 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2019-2024
Table 22 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2024
Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2024-2029
Table 24 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2024-2029
Table 25 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2024-2029
Table 26 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2024-2029
Table 27 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2024-2029
Table 28 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2024-2029
Table 29 Forecast Off-trade Sales of Soft Drinks by Category: Value 2024-2029
Table 30 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2024-2029
Table 31 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2024-2029
Table 32 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources
CARBONATES IN UZBEKISTAN
KEY DATA FINDINGS
2024 DEVELOPMENTS
Sugar tax undermines growth in off-trade volume sales
Post-COVID-19 tourism revival continues to boost on-trade volume sales
Competitively priced local offerings gain off-trade volume share
PROSPECTS AND OPPORTUNITIES
Possible introduction of sales restrictions could hamper off-trade volume growth
Social media to play a more important role in marketing, particularly for smaller companies
Supermarkets will continue to grow in importance as a distribution channel
CATEGORY DATA
Table 33 Off-trade vs On-trade Sales of Carbonates: Volume 2019-2024
Table 34 Off-trade vs On-trade Sales of Carbonates: Value 2019-2024
Table 35 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2019-2024
Table 36 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2019-2024
Table 37 Off-trade Sales of Carbonates by Category: Volume 2019-2024
Table 38 Off-trade Sales of Carbonates by Category: Value 2019-2024
Table 39 Off-trade Sales of Carbonates by Category: % Volume Growth 2019-2024
Table 40 Off-trade Sales of Carbonates by Category: % Value Growth 2019-2024
Table 41 Sales of Carbonates by Total Fountain On-trade: Volume 2019-2024
Table 42 Sales of Carbonates by Total Fountain On-trade: % Volume Growth 2019-2024
Table 43 NBO Company Shares of Off-trade Carbonates: % Volume 2020-2024
Table 44 LBN Brand Shares of Off-trade Carbonates: % Volume 2021-2024
Table 45 NBO Company Shares of Off-trade Carbonates: % Value 2020-2024
Table 46 LBN Brand Shares of Off-trade Carbonates: % Value 2021-2024
Table 47 Forecast Off-trade Sales of Carbonates by Category: Volume 2024-2029
Table 48 Forecast Off-trade Sales of Carbonates by Category: Value 2024-2029
Table 49 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2024-2029
Table 50 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2024-2029
Table 51 Forecast Sales of Carbonates by Total Fountain On-trade: Volume 2024-2029
Table 52 Forecast Sales of Carbonates by Total Fountain On-trade: % Volume Growth 2024-2029
JUICE IN UZBEKISTAN
KEY DATA FINDINGS
2024 DEVELOPMENTS
New participants energise off-trade volume sales
Juice drinks still largely perceived as an indulgence
Strong distribution and regular product updates help local brands thrive
PROSPECTS AND OPPORTUNITIES
Off-trade volume sales will surpass their 2019 peak
Juice drinks will continue to outperform 100% juice and nectars
In-store refrigeration will continue to grow in importance as a sales driver
CATEGORY DATA
Table 53 Off-trade Sales of Juice by Category: Volume 2019-2024
Table 54 Off-trade Sales of Juice by Category: Value 2019-2024
Table 55 Off-trade Sales of Juice by Category: % Volume Growth 2019-2024
Table 56 Off-trade Sales of Juice by Category: % Value Growth 2019-2024
Table 57 NBO Company Shares of Off-trade Juice: % Volume 2020-2024
Table 58 LBN Brand Shares of Off-trade Juice: % Volume 2021-2024
Table 59 NBO Company Shares of Off-trade Juice: % Value 2020-2024
Table 60 LBN Brand Shares of Off-trade Juice: % Value 2021-2024
Table 61 Forecast Off-trade Sales of Juice by Category: Volume 2024-2029
Table 62 Forecast Off-trade Sales of Juice by Category: Value 2024-2029
Table 63 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2024-2029
Table 64 Forecast Off-trade Sales of Juice by Category: % Value Growth 2024-2029
BOTTLED WATER IN UZBEKISTAN
KEY DATA FINDINGS
2024 DEVELOPMENTS
Ongoing shift from tap water drives consumers towards still bottled water
Flavoured bottled water emerges as a healthier alternative to carbonates
Local players lead, but innovation is lacking
PROSPECTS AND OPPORTUNITIES
Concerns over tap-water quality will continue to drive growth
Flavoured and functional bottled water to grow in popularity as healthier alternatives to carbonates
Refrigeration will continue to proliferate in both traditional and modern trade outlets
CATEGORY DATA
Table 65 Off-trade Sales of Bottled Water by Category: Volume 2019-2024
Table 66 Off-trade Sales of Bottled Water by Category: Value 2019-2024
Table 67 Off-trade Sales of Bottled Water by Category: % Volume Growth 2019-2024
Table 68 Off-trade Sales of Bottled Water by Category: % Value Growth 2019-2024
Table 69 NBO Company Shares of Off-trade Bottled Water: % Volume 2020-2024
Table 70 LBN Brand Shares of Off-trade Bottled Water: % Volume 2021-2024
Table 71 NBO Company Shares of Off-trade Bottled Water: % Value 2020-2024
Table 72 LBN Brand Shares of Off-trade Bottled Water: % Value 2021-2024
Table 73 Forecast Off-trade Sales of Bottled Water by Category: Volume 2024-2029
Table 74 Forecast Off-trade Sales of Bottled Water by Category: Value 2024-2029
Table 75 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2024-2029
Table 76 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2024-2029
SPORTS DRINKS IN UZBEKISTAN
2024 DEVELOPMENTS
Distribution and consumer awareness of sports drinks remain limited
ENERGY DRINKS IN UZBEKISTAN
KEY DATA FINDINGS
2024 DEVELOPMENTS
Introduction of excise tax hammers growth in off-trade volume sales
New flavours and entrants support category growth
Frequent product updates and heavy marketing help Flash Up stay on top
PROSPECTS AND OPPORTUNITIES
Regulation poses a threat to growth
As competition intensifies, live events and social media will remain key marketing tools
Reduced sugar energy drinks will remain a niche
CATEGORY DATA
Table 77 Off-trade Sales of Energy Drinks: Volume 2019-2024
Table 78 Off-trade Sales of Energy Drinks: Value 2019-2024
Table 79 Off-trade Sales of Energy Drinks: % Volume Growth 2019-2024
Table 80 Off-trade Sales of Energy Drinks: % Value Growth 2019-2024
Table 81 NBO Company Shares of Off-trade Energy Drinks: % Volume 2020-2024
Table 82 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2021-2024
Table 83 NBO Company Shares of Off-trade Energy Drinks: % Value 2020-2024
Table 84 LBN Brand Shares of Off-trade Energy Drinks: % Value 2021-2024
Table 85 Forecast Off-trade Sales of Energy Drinks: Volume 2024-2029
Table 86 Forecast Off-trade Sales of Energy Drinks: Value 2024-2029
Table 87 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2024-2029
Table 88 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2024-2029
CONCENTRATES IN UZBEKISTAN
2024 DEVELOPMENTS
Concentrates remains underdeveloped
RTD TEA IN UZBEKISTAN
KEY DATA FINDINGS
2024 DEVELOPMENTS
Growth in off-trade volume sales slows amid mounting economic headwinds
Deep-rooted tea-drinking culture supports demand for RTD tea
Global brands Lipton Tea and Fuse Tea continue to grow in importance
PROSPECTS AND OPPORTUNITIES
Young adults seeking alternatives to carbonates will remain key growth drivers
Carbonated RTD tea to remain underdeveloped
Proliferation of refrigeration in retail outlets will continue to support demand growth
CATEGORY DATA
Table 89 Off-trade Sales of RTD Tea by Category: Volume 2019-2024
Table 90 Off-trade Sales of RTD Tea by Category: Value 2019-2024
Table 91 Off-trade Sales of RTD Tea by Category: % Volume Growth 2019-2024
Table 92 Off-trade Sales of RTD Tea by Category: % Value Growth 2019-2024
Table 93 NBO Company Shares of Off-trade RTD Tea: % Volume 2020-2024
Table 94 LBN Brand Shares of Off-trade RTD Tea: % Volume 2021-2024
Table 95 NBO Company Shares of Off-trade RTD Tea: % Value 2020-2024
Table 96 LBN Brand Shares of Off-trade RTD Tea: % Value 2021-2024
Table 97 Forecast Off-trade Sales of RTD Tea by Category: Volume 2024-2029
Table 98 Forecast Off-trade Sales of RTD Tea by Category: Value 2024-2029
Table 99 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2024-2029
Table 100 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2024-2029
RTD COFFEE IN UZBEKISTAN
2024 DEVELOPMENTS
RTD coffee remains underdeveloped

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