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Soft Drinks in the United Arab Emirates

Best Price Guarantee Length Publisher Published Date SKU
from $2,100 83 Pages Euromonitor International November, 2023 EP18366961
Best Price Guarantee
Price from $2,100
Length 83 Pages
Publisher Euromonitor International
Published Date November, 2023
SKU EP18366961

Soft Drinks in the United Arab Emirates


Demand for soft drinks in the United Arab Emirates (in both off-trade and on-trade channels) is growing in 2023, despite global economic challenges. The purchasing power of most local consumers remains high, as a major proportion of the population consists of highly qualified expatriates and affluent tourists, who are not particularly sensitive to pricing. In addition, inflation in the United Arab Emirates has not reached global levels, leaving prices reasonable and allowing less affluent consum...

Euromonitor International's Soft Drinks in United Arab Emirates report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Energy Drinks, Juice, RTD Coffee, RTD Tea, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Soft Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Soft Drinks in the United Arab Emirates
Euromonitor International
December 2023
List Of Contents And Tables
SOFT DRINKS IN THE UNITED ARAB EMIRATES
EXECUTIVE SUMMARY
Soft drinks in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
MARKET DATA
Table 1 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2018-2023
Table 2 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2018-2023
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2018-2023
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2018-2023
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2022
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2022
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2022
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2022
Table 9 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2018-2023
Table 10 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2018-2023
Table 11 Off-trade Sales of Soft Drinks by Category: Value 2018-2023
Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2018-2023
Table 13 Sales of Soft Drinks by Total Fountain On-trade: Volume 2018-2023
Table 14 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2018-2023
Table 15 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2019-2023
Table 16 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2020-2023
Table 17 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2019-2023
Table 18 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2020-2023
Table 19 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2019-2023
Table 20 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2020-2023
Table 21 NBO Company Shares of Off-trade Soft Drinks: % Value 2019-2023
Table 22 LBN Brand Shares of Off-trade Soft Drinks: % Value 2020-2023
Table 23 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2018-2023
Table 24 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2018-2023
Table 25 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2018-2023
Table 26 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2023
Table 27 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2023-2028
Table 28 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2023-2028
Table 29 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2023-2028
Table 30 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2023-2028
Table 31 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2023-2028
Table 32 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2023-2028
Table 33 Forecast Off-trade Sales of Soft Drinks by Category: Value 2023-2028
Table 34 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2023-2028
Table 35 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2023-2028
Table 36 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2023-2028
APPENDIX
Fountain sales in the United Arab Emirates
DISCLAIMER
SOURCES
Summary 1 Research Sources
CARBONATES IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2023 DEVELOPMENTS
Health concerns continue to drive demand for reduced sugar carbonates
Global launches of small cans of carbonates are gaining popularity in local market
On-trade volume sales stabilise in 2023 after extraordinary growth in 2022
PROSPECTS AND OPPORTUNITIES
Carbonates will face competition from sparkling flavoured bottled water, among other alternatives
Cola carbonates will remain a key product with fastest growth
Flavoured cola set to become increasingly popular
CATEGORY DATA
Table 37 Off-trade vs On-trade Sales of Carbonates: Volume 2018-2023
Table 38 Off-trade vs On-trade Sales of Carbonates: Value 2018-2023
Table 39 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2018-2023
Table 40 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2018-2023
Table 41 Off-trade Sales of Carbonates by Category: Volume 2018-2023
Table 42 Off-trade Sales of Carbonates by Category: Value 2018-2023
Table 43 Off-trade Sales of Carbonates by Category: % Volume Growth 2018-2023
Table 44 Off-trade Sales of Carbonates by Category: % Value Growth 2018-2023
Table 45 Total Sales of Carbonates by Fountain On-trade: Volume 2018-2023
Table 46 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2018-2023
Table 47 NBO Company Shares of Off-trade Carbonates: % Volume 2019-2023
Table 48 LBN Brand Shares of Off-trade Carbonates: % Volume 2020-2023
Table 49 NBO Company Shares of Off-trade Carbonates: % Value 2019-2023
Table 50 LBN Brand Shares of Off-trade Carbonates: % Value 2020-2023
Table 51 Forecast Off-trade Sales of Carbonates by Category: Volume 2023-2028
Table 52 Forecast Off-trade Sales of Carbonates by Category: Value 2023-2028
Table 53 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2023-2028
Table 54 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2023-2028
Table 55 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2023-2028
Table 56 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2023-2028
JUICE IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2023 DEVELOPMENTS
Private label is starting to penetrate juice in the United Arab Emirates
More affordable brands and products are gaining popularity
No added sugar juice is the new norm in the local market
PROSPECTS AND OPPORTUNITIES
100% juice set to continue replacing demand for juice drinks and nectars
Different e-commerce options set to continue expanding
Juice brands to gradually adopt sustainable packaging
CATEGORY DATA
Table 57 Off-trade Sales of Juice by Category: Volume 2018-2023
Table 58 Off-trade Sales of Juice by Category: Value 2018-2023
Table 59 Off-trade Sales of Juice by Category: % Volume Growth 2018-2023
Table 60 Off-trade Sales of Juice by Category: % Value Growth 2018-2023
Table 61 NBO Company Shares of Off-trade Juice: % Volume 2019-2023
Table 62 LBN Brand Shares of Off-trade Juice: % Volume 2020-2023
Table 63 NBO Company Shares of Off-trade Juice: % Value 2019-2023
Table 64 LBN Brand Shares of Off-trade Juice: % Value 2020-2023
Table 65 Forecast Off-trade Sales of Juice by Category: Volume 2023-2028
Table 66 Forecast Off-trade Sales of Juice by Category: Value 2023-2028
Table 67 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2023-2028
Table 68 Forecast Off-trade Sales of Juice by Category: % Value Growth 2023-2028
BOTTLED WATER IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2023 DEVELOPMENTS
Private label expands within off-trade bottled water
Greater variety of bottled water is evident in off-trade channels
Local hotels are moving towards creative sustainability
PROSPECTS AND OPPORTUNITIES
Stable bottled water consumption over the forecast period
Functional bottled water is set to further expand
Water sources from the air will become more widely available
CATEGORY DATA
Table 69 Off-trade Sales of Bottled Water by Category: Volume 2018-2023
Table 70 Off-trade Sales of Bottled Water by Category: Value 2018-2023
Table 71 Off-trade Sales of Bottled Water by Category: % Volume Growth 2018-2023
Table 72 Off-trade Sales of Bottled Water by Category: % Value Growth 2018-2023
Table 73 NBO Company Shares of Off-trade Bottled Water: % Volume 2019-2023
Table 74 LBN Brand Shares of Off-trade Bottled Water: % Volume 2020-2023
Table 75 NBO Company Shares of Off-trade Bottled Water: % Value 2019-2023
Table 76 LBN Brand Shares of Off-trade Bottled Water: % Value 2020-2023
Table 77 Forecast Off-trade Sales of Bottled Water by Category: Volume 2023-2028
Table 78 Forecast Off-trade Sales of Bottled Water by Category: Value 2023-2028
Table 79 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2023-2028
Table 80 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2023-2028
SPORTS DRINKS IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2023 DEVELOPMENTS
Sports drinks continues to outperform soft drinks as a whole
Premium price does not discourage consumption of sports drinks in local market
Increasing fragmentation as new brands enter
PROSPECTS AND OPPORTUNITIES
Demand for reduced sugar sports drinks expected to boom
Sports drinks will face strong competition from other categories
Potential for local brands to enter with trusted image and affordable prices
CATEGORY DATA
Table 118 Off-trade Sales of Sports Drinks: Volume 2018-2023
Table 119 Off-trade Sales of Sports Drinks: Value 2018-2023
Table 120 Off-trade Sales of Sports Drinks: % Volume Growth 2018-2023
Table 121 Off-trade Sales of Sports Drinks: % Value Growth 2018-2023
Table 122 NBO Company Shares of Off-trade Sports Drinks: % Volume 2019-2023
Table 123 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2020-2023
Table 124 NBO Company Shares of Off-trade Sports Drinks: % Value 2019-2023
Table 125 LBN Brand Shares of Off-trade Sports Drinks: % Value 2020-2023
Table 126 Forecast Off-trade Sales of Sports Drinks: Volume 2023-2028
Table 127 Forecast Off-trade Sales of Sports Drinks: Value 2023-2028
Table 128 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2023-2028
Table 129 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2023-2028
ENERGY DRINKS IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2023 DEVELOPMENTS
Concerns that energy drinks are attracting a large younger audience
Reduced sugar energy drinks gain greater presence within category
Red Bull now dominates energy drinks using local marketing strategy
PROSPECTS AND OPPORTUNITIES
At-home consumption likely to continue due to hybrid working measures
Futher fragmentation of energy drinks expected over the forecast period
Energy drinks to offer more varied functionality as brands explore ingredients
CATEGORY DATA
Table 81 Off-trade Sales of Energy Drinks: Volume 2018-2023
Table 82 Off-trade Sales of Energy Drinks: Value 2018-2023
Table 83 Off-trade Sales of Energy Drinks: % Volume Growth 2018-2023
Table 84 Off-trade Sales of Energy Drinks: % Value Growth 2018-2023
Table 85 NBO Company Shares of Off-trade Energy Drinks: % Volume 2019-2023
Table 86 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2020-2023
Table 87 NBO Company Shares of Off-trade Energy Drinks: % Value 2019-2023
Table 88 LBN Brand Shares of Off-trade Energy Drinks: % Value 2020-2023
Table 89 Forecast Off-trade Sales of Energy Drinks: Volume 2023-2028
Table 90 Forecast Off-trade Sales of Energy Drinks: Value 2023-2028
Table 91 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2023-2028
Table 92 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2023-2028
CONCENTRATES IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2023 DEVELOPMENTS
Concentrates is the only declining category within soft drinks
Concentrates mostly sold on promotion during Ramadan
Powder concentrates is starting to see emergence of private label
PROSPECTS AND OPPORTUNITIES
Powder concentrates likely to lose considerable volume share over forecast period
Reduced sugar trend is fading in concentrates
Functionality and health claims will continue to feature on packaging
CATEGORY DATA
Concentrates Conversions
Summary 2 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 130 Off-trade Sales of Concentrates (RTD) by Category: Volume 2018-2023
Table 131 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2018-2023
Table 132 Off-trade Sales of Concentrates by Category: Value 2018-2023
Table 133 Off-trade Sales of Concentrates by Category: % Value Growth 2018-2023
Table 134 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2020-2023
Table 135 NBO Company Shares of Off-trade Concentrates: % Value 2019-2023
Table 136 LBN Brand Shares of Off-trade Concentrates: % Value 2020-2023
Table 137 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2019-2023
Table 138 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2020-2023
Table 139 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2019-2023
Table 140 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2020-2023
Table 141 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2023-2028
Table 142 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2023-2028
Table 143 Forecast Off-trade Sales of Concentrates by Category: Value 2023-2028
Table 144 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2023-2028
RTD TEA IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2023 DEVELOPMENTS
RTD tea is one of the fastest growing categories within soft drinks
Reduced sugar still RTD tea is in high demand
Lipton retains convincing leadership of RTD tea
PROSPECTS AND OPPORTUNITIES
RTD tea to become increasingly fragmented with regional brands emerging
Sustainable packaging will soon become the new norm for RTD tea
More exciting flavours are expected to enter the local market
CATEGORY DATA
Table 93 Off-trade Sales of RTD Tea by Category: Volume 2018-2023
Table 94 Off-trade Sales of RTD Tea by Category: Value 2018-2023
Table 95 Off-trade Sales of RTD Tea by Category: % Volume Growth 2018-2023
Table 96 Off-trade Sales of RTD Tea by Category: % Value Growth 2018-2023
Table 97 Leading Flavours for Off-trade RTD Tea: % Volume 2018-2023
Table 98 NBO Company Shares of Off-trade RTD Tea: % Volume 2019-2023
Table 99 LBN Brand Shares of Off-trade RTD Tea: % Volume 2020-2023
Table 100 NBO Company Shares of Off-trade RTD Tea: % Value 2019-2023
Table 101 LBN Brand Shares of Off-trade RTD Tea: % Value 2020-2023
Table 102 Forecast Off-trade Sales of RTD Tea by Category: Volume 2023-2028
Table 103 Forecast Off-trade Sales of RTD Tea by Category: Value 2023-2028
Table 104 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2023-2028
Table 105 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2023-2028
RTD COFFEE IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2023 DEVELOPMENTS
Despite high price, RTD coffee continues to demonstrate dynamic growth
The trend for healthier RTD coffee is emerging with limited off-trade success
Starbucks retains dominance of RTD coffee in the local market
PROSPECTS AND OPPORTUNITIES
RTD coffee to become increasingly fragmented with several strong players entering
RTD coffee brands are set to operate within one price segment
With health benefits and product variety, RTD coffee will start competing more strongly with other soft drinks
CATEGORY DATA
Table 106 Off-trade Sales of RTD Coffee: Volume 2018-2023
Table 107 Off-trade Sales of RTD Coffee: Value 2018-2023
Table 108 Off-trade Sales of RTD Coffee: % Volume Growth 2018-2023
Table 109 Off-trade Sales of RTD Coffee: % Value Growth 2018-2023
Table 110 NBO Company Shares of Off-trade RTD Coffee: % Volume 2019-2023
Table 111 LBN Brand Shares of Off-trade RTD Coffee: % Volume 2020-2023
Table 112 NBO Company Shares of Off-trade RTD Coffee: % Value 2019-2023
Table 113 LBN Brand Shares of Off-trade RTD Coffee: % Value 2020-2023
Table 114 Forecast Off-trade Sales of RTD Coffee: Volume 2023-2028
Table 115 Forecast Off-trade Sales of RTD Coffee: Value 2023-2028
Table 116 Forecast Off-trade Sales of RTD Coffee: % Volume Growth 2023-2028
Table 117 Forecast Off-trade Sales of RTD Coffee: % Value Growth 2023-2028
ASIAN SPECIALITY DRINKS IN THE UNITED ARAB EMIRATES
KEY DATA FINDINGS
2023 DEVELOPMENTS
Asian specialty drinks emerges locally in 2023
Asian specialty drinks perceived as a type of juice drink
PROSPECTS AND OPPORTUNITIES
Asian specialty drinks expected to record solid growth from low base
Channel expansion is expected over the forecast period

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