Soft Drinks in the Czech Republic

Soft Drinks in the Czech Republic


Czech consumers continued to be challenged with low purchasing power in 2024, shaping results in the soft drinks landscape. While inflation stabilised, the economic recovery remained slow, with many households feeling the financial strain of the past two years.

Euromonitor International's Soft Drinks in Czech Republic report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Energy Drinks, Juice, RTD Coffee, RTD Tea, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Soft Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Soft Drinks in the Czech Republic
Euromonitor International
December 2024
List Of Contents And Tables
SOFT DRINKS IN THE CZECH REPUBLIC
EXECUTIVE SUMMARY
Soft drinks in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
MARKET DATA
Table 1 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2019-2024
Table 2 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2019-2024
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2019-2024
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2019-2024
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2024
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2024
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2024
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2024
Table 9 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2019-2024
Table 10 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2019-2024
Table 11 Off-trade Sales of Soft Drinks by Category: Value 2019-2024
Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2019-2024
Table 13 Sales of Soft Drinks by Total Fountain On-trade: Volume 2019-2024
Table 14 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2019-2024
Table 15 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2020-2024
Table 16 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2021-2024
Table 17 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2020-2024
Table 18 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2021-2024
Table 19 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2020-2024
Table 20 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2021-2024
Table 21 NBO Company Shares of Off-trade Soft Drinks: % Value 2020-2024
Table 22 LBN Brand Shares of Off-trade Soft Drinks: % Value 2021-2024
Table 23 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2019-2024
Table 24 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2019-2024
Table 25 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2019-2024
Table 26 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2024
Table 27 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2024-2029
Table 28 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2024-2029
Table 29 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2024-2029
Table 30 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2024-2029
Table 31 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2024-2029
Table 32 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2024-2029
Table 33 Forecast Off-trade Sales of Soft Drinks by Category: Value 2024-2029
Table 34 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2024-2029
Table 35 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2024-2029
Table 36 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2024-2029
APPENDIX
Fountain sales in the Czech Republic
DISCLAIMER
SOURCES
Summary 1 Research Sources
CARBONATES IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2024 DEVELOPMENTS
Off-trade sales decline as an increase in VAT challenges carbonates in 2024
Packaging trends see a rise in the use of cans for carbonated drinks
Tonic water/mixers/other bitters gain ground as consumers look for alternatives to sugary drinks
PROSPECTS AND OPPORTUNITIES
Positive performance for reduced-sugar drinks which align with health demands
Innovations target Generation Z to gain ground across the forecast period
Flavour, packaging and limited edition goods shape ongoing innovation
CATEGORY DATA
Table 49 Off-trade vs On-trade Sales of Carbonates: Volume 2019-2024
Table 50 Off-trade vs On-trade Sales of Carbonates: Value 2019-2024
Table 51 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2019-2024
Table 52 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2019-2024
Table 53 Off-trade Sales of Carbonates by Category: Volume 2019-2024
Table 54 Off-trade Sales of Carbonates by Category: Value 2019-2024
Table 55 Off-trade Sales of Carbonates by Category: % Volume Growth 2019-2024
Table 56 Off-trade Sales of Carbonates by Category: % Value Growth 2019-2024
Table 57 Total Sales of Carbonates by Fountain On-trade: Volume 2019-2024
Table 58 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2019-2024
Table 59 NBO Company Shares of Off-trade Carbonates: % Volume 2020-2024
Table 60 LBN Brand Shares of Off-trade Carbonates: % Volume 2021-2024
Table 61 NBO Company Shares of Off-trade Carbonates: % Value 2020-2024
Table 62 LBN Brand Shares of Off-trade Carbonates: % Value 2021-2024
Table 63 Forecast Off-trade Sales of Carbonates by Category: Volume 2024-2029
Table 64 Forecast Off-trade Sales of Carbonates by Category: Value 2024-2029
Table 65 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2024-2029
Table 66 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2024-2029
Table 67 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2024-2029
Table 68 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2024-2029
JUICE IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2024 DEVELOPMENTS
The VAT increase impacts sales of juice as consumers reduce their consumption
Orange juice sales suffer as supply issues impact the price point of oranges
Consumers wait for deals and discounts before purchasing juice drinks
PROSPECTS AND OPPORTUNITIES
Private label and discounter brands gain ground as consumers look to save costs
Innovations focus on immunity-boosting and fortified juice options
Organic and bio labels attract attention as the economic landscape improves
CATEGORY DATA
Table 69 Off-trade Sales of Juice by Category: Volume 2019-2024
Table 70 Off-trade Sales of Juice by Category: Value 2019-2024
Table 71 Off-trade Sales of Juice by Category: % Volume Growth 2019-2024
Table 72 Off-trade Sales of Juice by Category: % Value Growth 2019-2024
Table 73 NBO Company Shares of Off-trade Juice: % Volume 2020-2024
Table 74 LBN Brand Shares of Off-trade Juice: % Volume 2021-2024
Table 75 NBO Company Shares of Off-trade Juice: % Value 2020-2024
Table 76 LBN Brand Shares of Off-trade Juice: % Value 2021-2024
Table 77 Forecast Off-trade Sales of Juice by Category: Volume 2024-2029
Table 78 Forecast Off-trade Sales of Juice by Category: Value 2024-2029
Table 79 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2024-2029
Table 80 Forecast Off-trade Sales of Juice by Category: % Value Growth 2024-2029
BOTTLED WATER IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2024 DEVELOPMENTS
Off-trade volume sales recover while the on-trade is challenged by price hikes
A shift towards semi-carbonated bottled water which offers an affordable price point
Functional bottled water gains ground through healthier attributes
PROSPECTS AND OPPORTUNITIES
Flavoured bottled water is challenged by the growth of functional options
Added benefits and natural offerings will bolster sales of bottled water
Convenience, delivery and rising availability support growth of e-commerce
CATEGORY DATA
Table 81 Off-trade Sales of Bottled Water by Category: Volume 2019-2024
Table 82 Off-trade Sales of Bottled Water by Category: Value 2019-2024
Table 83 Off-trade Sales of Bottled Water by Category: % Volume Growth 2019-2024
Table 84 Off-trade Sales of Bottled Water by Category: % Value Growth 2019-2024
Table 85 NBO Company Shares of Off-trade Bottled Water: % Volume 2020-2024
Table 86 LBN Brand Shares of Off-trade Bottled Water: % Volume 2021-2024
Table 87 NBO Company Shares of Off-trade Bottled Water: % Value 2020-2024
Table 88 LBN Brand Shares of Off-trade Bottled Water: % Value 2021-2024
Table 89 Forecast Off-trade Sales of Bottled Water by Category: Volume 2024-2029
Table 90 Forecast Off-trade Sales of Bottled Water by Category: Value 2024-2029
Table 91 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2024-2029
Table 92 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2024-2029
SPORTS DRINKS IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2024 DEVELOPMENTS
Health trends drive sales of sports drinks among the general population
Isostar retains its lead, followed by major players Powerade and Gatorade
Heightened levels of fitness drive sales for sports drinks that enhance performance
PROSPECTS AND OPPORTUNITIES
Players partner with sportspeople to improve the credibility of their brands
Rising competition from functional bottled water players
CATEGORY DATA
Table 93 Off-trade Sales of Sports Drinks: Volume 2019-2024
Table 94 Off-trade Sales of Sports Drinks: Value 2019-2024
Table 95 Off-trade Sales of Sports Drinks: % Volume Growth 2019-2024
Table 96 Off-trade Sales of Sports Drinks: % Value Growth 2019-2024
Table 97 NBO Company Shares of Off-trade Sports Drinks: % Volume 2020-2024
Table 98 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2021-2024
Table 99 NBO Company Shares of Off-trade Sports Drinks: % Value 2020-2024
Table 100 LBN Brand Shares of Off-trade Sports Drinks: % Value 2021-2024
Table 101 Forecast Off-trade Sales of Sports Drinks: Volume 2024-2029
Table 102 Forecast Off-trade Sales of Sports Drinks: Value 2024-2029
Table 103 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2024-2029
Table 104 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2024-2029
ENERGY DRINKS IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2024 DEVELOPMENTS
Ongoing positive growth as consumers seek a convenient energy boost
Private label gains ground as consumers look for easy ways to save costs
Health-conscious consumers reach for taurine-free energy drinks
PROSPECTS AND OPPORTUNITIES
Gamers are an important demographic for energy drink players
E-commerce expands as consumers preference ease and convenience
Innovations focus on healthier attributes to drive sales over the forecast period
CATEGORY DATA
Table 105 Off-trade Sales of Energy Drinks: Volume 2019-2024
Table 106 Off-trade Sales of Energy Drinks: Value 2019-2024
Table 107 Off-trade Sales of Energy Drinks: % Volume Growth 2019-2024
Table 108 Off-trade Sales of Energy Drinks: % Value Growth 2019-2024
Table 109 NBO Company Shares of Off-trade Energy Drinks: % Volume 2020-2024
Table 110 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2021-2024
Table 111 NBO Company Shares of Off-trade Energy Drinks: % Value 2020-2024
Table 112 LBN Brand Shares of Off-trade Energy Drinks: % Value 2021-2024
Table 113 Forecast Off-trade Sales of Energy Drinks: Volume 2024-2029
Table 114 Forecast Off-trade Sales of Energy Drinks: Value 2024-2029
Table 115 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2024-2029
Table 116 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2024-2029
CONCENTRATES IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2024 DEVELOPMENTS
Retail volume falls for concentrates as consumers choose alternative options
Branded players offer consumers discounts to compete against private label goods
Powder concentrates suffer from an unhealthy image in 2024
PROSPECTS AND OPPORTUNITIES
Opportunity for growth through higher quality, local and organic concentrates
E-commerce gains ground as major retailers expand their online presence
Limited edition products and novelty flavours boost growth over the forecast period
CATEGORY DATA
Concentrates Conversions
Summary 2 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 117 Off-trade Sales of Concentrates (RTD) by Category: Volume 2019-2024
Table 118 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2019-2024
Table 119 Off-trade Sales of Concentrates by Category: Value 2019-2024
Table 120 Off-trade Sales of Concentrates by Category: % Value Growth 2019-2024
Table 121 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2021-2024
Table 122 NBO Company Shares of Off-trade Concentrates: % Value 2020-2024
Table 123 LBN Brand Shares of Off-trade Concentrates: % Value 2021-2024
Table 124 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2020-2024
Table 125 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2021-2024
Table 126 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2020-2024
Table 127 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2021-2024
Table 128 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2024-2029
Table 129 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2024-2029
Table 130 Forecast Off-trade Sales of Concentrates by Category: Value 2024-2029
Table 131 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2024-2029
RTD TEA IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2024 DEVELOPMENTS
Consumers remain loyal to their favourite brands despite price hikes
The success of RTD tea leads new players to enter the landscape
Kombucha attracts consumers through its alignment with health and wellness trends
PROSPECTS AND OPPORTUNITIES
Reduced-sugar RTD tea leads growth, aligning with rising health trends
Innovations focus on recycled and recyclable packaging, with cans attracting consumers
Kombucha and fermented teas gain ground as distribution widens
CATEGORY DATA
Table 132 Off-trade Sales of RTD Tea by Category: Volume 2019-2024
Table 133 Off-trade Sales of RTD Tea by Category: Value 2019-2024
Table 134 Off-trade Sales of RTD Tea by Category: % Volume Growth 2019-2024
Table 135 Off-trade Sales of RTD Tea by Category: % Value Growth 2019-2024
Table 136 Leading Flavours for Off-trade RTD Tea: % Volume 2019-2024
Table 137 NBO Company Shares of Off-trade RTD Tea: % Volume 2020-2024
Table 138 LBN Brand Shares of Off-trade RTD Tea: % Volume 2021-2024
Table 139 NBO Company Shares of Off-trade RTD Tea: % Value 2020-2024
Table 140 LBN Brand Shares of Off-trade RTD Tea: % Value 2021-2024
Table 141 Forecast Off-trade Sales of RTD Tea by Category: Volume 2024-2029
Table 142 Forecast Off-trade Sales of RTD Tea by Category: Value 2024-2029
Table 143 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2024-2029
Table 144 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2024-2029
RTD COFFEE IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2024 DEVELOPMENTS
Ongoing growth as RTD coffee offers an affordable on-the-go coffee experience
New entrants heighten competition and widen choice in RTD coffee
Private label continues to rise as consumers appreciate affordable quality
PROSPECTS AND OPPORTUNITIES
The price advantage will continue to benefit RTD coffee over the forecast period
Limited edition and innovative flavours drive growth over the forecast period
E-commerce gains ground as consumers appreciate a wider selection of goods
CATEGORY DATA
Table 37 Off-trade Sales of RTD Coffee: Volume 2019-2024
Table 38 Off-trade Sales of RTD Coffee: Value 2019-2024
Table 39 Off-trade Sales of RTD Coffee: % Volume Growth 2019-2024
Table 40 Off-trade Sales of RTD Coffee: % Value Growth 2019-2024
Table 41 NBO Company Shares of Off-trade RTD Coffee: % Volume 2020-2024
Table 42 LBN Brand Shares of Off-trade RTD Coffee: % Volume 2021-2024
Table 43 NBO Company Shares of Off-trade RTD Coffee: % Value 2020-2024
Table 44 LBN Brand Shares of Off-trade RTD Coffee: % Value 2021-2024
Table 45 Forecast Off-trade Sales of RTD Coffee: Volume 2024-2029
Table 46 Forecast Off-trade Sales of RTD Coffee: Value 2024-2029
Table 47 Forecast Off-trade Sales of RTD Coffee: % Volume Growth 2024-2029
Table 48 Forecast Off-trade Sales of RTD Coffee: % Value Growth 2024-2029

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