Soft Drinks in Bolivia

Soft Drinks in Bolivia


Bolivia has managed to protect itself to a large extent from inflation by continuing to have a fixed exchange rate against the dollar. However, there has been challenges for the economy in 2023, with sharp falls in foreign currency reserves and this has increased inflationary pressure slightly, particularly for imports, with inflation higher than 2022.

Euromonitor International's Soft Drinks in Bolivia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Energy Drinks, Juice, RTD Coffee, RTD Tea, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Soft Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Soft Drinks in Bolivia
Euromonitor International
December 2023
List Of Contents And Tables
SOFT DRINKS IN BOLIVIA
EXECUTIVE SUMMARY
Soft drinks in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
MARKET DATA
Table 1 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2018-2023
Table 2 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2018-2023
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2018-2023
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2018-2023
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2022
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2022
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2022
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2022
Table 9 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2018-2023
Table 10 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2018-2023
Table 11 Off-trade Sales of Soft Drinks by Category: Value 2018-2023
Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2018-2023
Table 13 Sales of Soft Drinks by Total Fountain On-trade: Volume 2018-2023
Table 14 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2018-2023
Table 15 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2019-2023
Table 16 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2020-2023
Table 17 NBO Company Shares of Off-trade Soft Drinks: % Value 2019-2023
Table 18 LBN Brand Shares of Off-trade Soft Drinks: % Value 2020-2023
Table 19 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2018-2023
Table 20 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2023
Table 21 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2023-2028
Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2023-2028
Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2023-2028
Table 24 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2023-2028
Table 25 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2023-2028
Table 26 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2023-2028
Table 27 Forecast Off-trade Sales of Soft Drinks by Category: Value 2023-2028
Table 28 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2023-2028
Table 29 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2023-2028
Table 30 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources
CARBONATES IN BOLIVIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Muted volume growth in 2023
Leader Coca-Cola continues to innovate
Other players also look to differentiate
PROSPECTS AND OPPORTUNITIES
Sustainability increasingly important
Varying packaging sizes widen consumer base
Increased promotion of soft drinks as cocktail ingredient
CATEGORY DATA
Table 31 Off-trade vs On-trade Sales of Carbonates: Volume 2018-2023
Table 32 Off-trade vs On-trade Sales of Carbonates: Value 2018-2023
Table 33 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2018-2023
Table 34 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2018-2023
Table 35 Off-trade Sales of Carbonates by Category: Volume 2018-2023
Table 36 Off-trade Sales of Carbonates by Category: Value 2018-2023
Table 37 Off-trade Sales of Carbonates by Category: % Volume Growth 2018-2023
Table 38 Off-trade Sales of Carbonates by Category: % Value Growth 2018-2023
Table 39 Sales of Carbonates by Total Fountain On-trade: Volume 2018-2023
Table 40 Sales of Carbonates by Total Fountain On-trade: % Volume Growth 2018-2023
Table 41 NBO Company Shares of Off-trade Carbonates: % Volume 2019-2023
Table 42 LBN Brand Shares of Off-trade Carbonates: % Volume 2020-2023
Table 43 NBO Company Shares of Off-trade Carbonates: % Value 2019-2023
Table 44 LBN Brand Shares of Off-trade Carbonates: % Value 2020-2023
Table 45 Forecast Off-trade Sales of Carbonates by Category: Volume 2023-2028
Table 46 Forecast Off-trade Sales of Carbonates by Category: Value 2023-2028
Table 47 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2023-2028
Table 48 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2023-2028
Table 49 Forecast Sales of Carbonates by Total Fountain On-trade: Volume 2023-2028
Table 50 Forecast Sales of Carbonates by Total Fountain On-trade: % Volume Growth 2023-2028
JUICE IN BOLIVIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Sugar price hikes challenge local juice producers
EMBOL's Del Valle volume share increases significantly over review period
Agrov launches sugar-free and glass bottle offerings
PROSPECTS AND OPPORTUNITIES
Continued growth over forecast period
Space for premiumisation
Aloe vera juice gains popularity
CATEGORY DATA
Table 51 Off-trade Sales of Juice by Category: Volume 2018-2023
Table 52 Off-trade Sales of Juice by Category: Value 2018-2023
Table 53 Off-trade Sales of Juice by Category: % Volume Growth 2018-2023
Table 54 Off-trade Sales of Juice by Category: % Value Growth 2018-2023
Table 55 NBO Company Shares of Off-trade Juice: % Volume 2019-2023
Table 56 LBN Brand Shares of Off-trade Juice: % Volume 2020-2023
Table 57 NBO Company Shares of Off-trade Juice: % Value 2019-2023
Table 58 LBN Brand Shares of Off-trade Juice: % Value 2020-2023
Table 59 Forecast Off-trade Sales of Juice by Category: Volume 2023-2028
Table 60 Forecast Off-trade Sales of Juice by Category: Value 2023-2028
Table 61 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2023-2028
Table 62 Forecast Off-trade Sales of Juice by Category: % Value Growth 2023-2028
BOTTLED WATER IN BOLIVIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Healthy volume growth in 2023
EMBOL’s Vital brand continues to lead
Slower growth in still flavoured bottled water
PROSPECTS AND OPPORTUNITIES
Functional bottled water registers healthy volume growth
Some growth in niche segments
Private label emerging as a contender
CATEGORY DATA
Table 63 Off-trade Sales of Bottled Water by Category: Volume 2018-2023
Table 64 Off-trade Sales of Bottled Water by Category: Value 2018-2023
Table 65 Off-trade Sales of Bottled Water by Category: % Volume Growth 2018-2023
Table 66 Off-trade Sales of Bottled Water by Category: % Value Growth 2018-2023
Table 67 NBO Company Shares of Off-trade Bottled Water: % Volume 2019-2023
Table 68 LBN Brand Shares of Off-trade Bottled Water: % Volume 2020-2023
Table 69 NBO Company Shares of Off-trade Bottled Water: % Value 2019-2023
Table 70 LBN Brand Shares of Off-trade Bottled Water: % Value 2020-2023
Table 71 Forecast Off-trade Sales of Bottled Water by Category: Volume 2023-2028
Table 72 Forecast Off-trade Sales of Bottled Water by Category: Value 2023-2028
Table 73 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2023-2028
Table 74 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2023-2028
SPORTS DRINKS IN BOLIVIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Double-digit volume growth in 2023
Powerade continues to hold near monopoly
Other players look to capitalise on demand
PROSPECTS AND OPPORTUNITIES
Differentiation through packaging
Potential for further sophistication within sports drinks
Space for healthier, more natural offerings
CATEGORY DATA
Table 75 Off-trade Sales of Sports Drinks: Volume 2018-2023
Table 76 Off-trade Sales of Sports Drinks: Value 2018-2023
Table 77 Off-trade Sales of Sports Drinks: % Volume Growth 2018-2023
Table 78 Off-trade Sales of Sports Drinks: % Value Growth 2018-2023
Table 79 NBO Company Shares of Off-trade Sports Drinks: % Volume 2019-2023
Table 80 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2020-2023
Table 81 NBO Company Shares of Off-trade Sports Drinks: % Value 2019-2023
Table 82 LBN Brand Shares of Off-trade Sports Drinks: % Value 2020-2023
Table 83 Forecast Off-trade Sales of Sports Drinks: Volume 2023-2028
Table 84 Forecast Off-trade Sales of Sports Drinks: Value 2023-2028
Table 85 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2023-2028
Table 86 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2023-2028
ENERGY DRINKS IN BOLIVIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Sustained growth for energy drinks
Monster Energy reaffirms its leadership in energy drinks
Illicit trade continues to have negative impact
PROSPECTS AND OPPORTUNITIES
Further brand launches over forecast period
Room for growth of sugar-free
Increasing focus on healthier positioning
CATEGORY DATA
Table 87 Off-trade Sales of Energy Drinks: Volume 2018-2023
Table 88 Off-trade Sales of Energy Drinks: Value 2018-2023
Table 89 Off-trade Sales of Energy Drinks: % Volume Growth 2018-2023
Table 90 Off-trade Sales of Energy Drinks: % Value Growth 2018-2023
Table 91 NBO Company Shares of Off-trade Energy Drinks: % Volume 2019-2023
Table 92 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2020-2023
Table 93 NBO Company Shares of Off-trade Energy Drinks: % Value 2019-2023
Table 94 LBN Brand Shares of Off-trade Energy Drinks: % Value 2020-2023
Table 95 Forecast Off-trade Sales of Energy Drinks: Volume 2023-2028
Table 96 Forecast Off-trade Sales of Energy Drinks: Value 2023-2028
Table 97 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2023-2028
Table 98 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2023-2028
CONCENTRATES IN BOLIVIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Continued volume decline in powder concentrates
Local player Industrias Venada continues to dominate
Powder concentrates remain most popular format
PROSPECTS AND OPPORTUNITIES
Gloomy outlook over forecast period
Increased focus on healthier positioning
Concentrates made with local, natural seeds potential avenue of growth
CATEGORY DATA
Concentrates Conversions
Summary 2 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 99 Off-trade Sales of Concentrates (RTD) by Category: Volume 2018-2023
Table 100 Off-trade Sales of Concentrates by Category: Value 2018-2023
Table 101 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2018-2023
Table 102 Off-trade Sales of Concentrates by Category: % Value Growth 2018-2023
Table 103 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2019-2023
Table 104 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2020-2023
Table 105 NBO Company Shares of Off-trade Concentrates: % Value 2019-2023
Table 106 LBN Brand Shares of Off-trade Concentrates: % Value 2020-2023
Table 107 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2019-2023
Table 108 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2020-2023
Table 109 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2023-2028
Table 110 Forecast Off-trade Sales of Concentrates by Category: Value 2023-2028
Table 111 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2023-2028
Table 112 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2023-2028
RTD TEA IN BOLIVIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Continued growth in energy drinks
Extensive distribution networks cements Pil Andina’s leadership position
Mainly offerings in tins in modern grocery retailers
PROSPECTS AND OPPORTUNITIES
Need for more innovation and stronger marketing push to boost volume sales
New local brand Tai gains value share
Focus on health benefits
CATEGORY DATA
Table 113 Off-trade Sales of RTD Tea by Category: Volume 2018-2023
Table 114 Off-trade Sales of RTD Tea by Category: Value 2018-2023
Table 115 Off-trade Sales of RTD Tea by Category: % Volume Growth 2018-2023
Table 116 Off-trade Sales of RTD Tea by Category: % Value Growth 2018-2023
Table 117 NBO Company Shares of Off-trade RTD Tea: % Volume 2019-2023
Table 118 LBN Brand Shares of Off-trade RTD Tea: % Volume 2020-2023
Table 119 NBO Company Shares of Off-trade RTD Tea: % Value 2019-2023
Table 120 LBN Brand Shares of Off-trade RTD Tea: % Value 2020-2023
Table 121 Forecast Off-trade Sales of RTD Tea by Category: Volume 2023-2028
Table 122 Forecast Off-trade Sales of RTD Tea by Category: Value 2023-2028
Table 123 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2023-2028
Table 124 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2023-2028

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