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Snacks in Guatemala

Best Price Guarantee Length Publisher Published Date SKU
from $2,100 62 Pages Euromonitor International June, 2023 EP18046721
Best Price Guarantee
Price from $2,100
Length 62 Pages
Publisher Euromonitor International
Published Date June, 2023
SKU EP18046721

Snacks in Guatemala


Despite the challenging economy in 2023 and its negative impact on consumer purchasing power, snacks saw positive growth over the review period, notably in current value terms. Retail prices continued to rise amid further inflationary pressure in 2023. Indeed, Guatemala saw its official inflation rate rise to 9.2% at the end of 2022, its highest rate since 2008. The impact on unit prices across several categories led to slower retail volume growth as price sensitive consumers were forced to cut...

Euromonitor International's Snacks in Guatemala report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Confectionery, Ice Cream, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Snacks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Snacks in Guatemala
Euromonitor International
June 2023
List Of Contents And Tables
SNACKS IN GUATEMALA
EXECUTIVE SUMMARY
Snacks in 2023: The big picture
Key trends in 2023
Competitive Landscape
Channel developments
What next for snacks?
MARKET DATA
Table 1 Sales of Snacks by Category: Volume 2018-2023
Table 2 Sales of Snacks by Category: Value 2018-2023
Table 3 Sales of Snacks by Category: % Volume Growth 2018-2023
Table 4 Sales of Snacks by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Snacks: % Value 2019-2023
Table 6 LBN Brand Shares of Snacks: % Value 2020-2023
Table 7 Penetration of Private Label by Category: % Value 2018-2023
Table 8 Distribution of Snacks by Format: % Value 2018-2023
Table 9 Forecast Sales of Snacks by Category: Volume 2023-2028
Table 10 Forecast Sales of Snacks by Category: Value 2023-2028
Table 11 Forecast Sales of Snacks by Category: % Volume Growth 2023-2028
Table 12 Forecast Sales of Snacks by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources
CHOCOLATE CONFECTIONERY IN GUATEMALA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Chocolate confectionery sees retail volume growth slow in 2023
Brand expansions through higher cocoa and reduced sugar content products
Ninoshka SA leads category with Mars brands
PROSPECTS AND OPPORTUNITIES
Impulse-led category to remain dependent on brand visibility and innovation
Dark chocolate with high cocoa content to gain further appeal
Growing consumer interest in chocolate with added health benefits
CATEGORY DATA
Summary 2 Other Chocolate Confectionery by Product Type: 2023
Table 13 Sales of Chocolate Confectionery by Category: Volume 2018-2023
Table 14 Sales of Chocolate Confectionery by Category: Value 2018-2023
Table 15 Sales of Chocolate Confectionery by Category: % Volume Growth 2018-2023
Table 16 Sales of Chocolate Confectionery by Category: % Value Growth 2018-2023
Table 17 Sales of Chocolate Tablets by Type: % Value 2018-2023
Table 18 NBO Company Shares of Chocolate Confectionery: % Value 2019-2023
Table 19 LBN Brand Shares of Chocolate Confectionery: % Value 2020-2023
Table 20 Distribution of Chocolate Confectionery by Format: % Value 2018-2023
Table 21 Forecast Sales of Chocolate Confectionery by Category: Volume 2023-2028
Table 22 Forecast Sales of Chocolate Confectionery by Category: Value 2023-2028
Table 23 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2023-2028
Table 24 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2023-2028
GUM IN GUATEMALA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Gum consumption remains below pre-pandemic levels
Low-sugar gum is most popular format
Kraft Centroamerica SA leads gum category with Trident brand
PROSPECTS AND OPPORTUNITIES
Changing consumer habits to slow gum’s recovery
Rising health awareness could work in favour of gum category
Small local grocers will remain vital channel for gum
CATEGORY DATA
Table 25 Sales of Gum by Category: Volume 2018-2023
Table 26 Sales of Gum by Category: Value 2018-2023
Table 27 Sales of Gum by Category: % Volume Growth 2018-2023
Table 28 Sales of Gum by Category: % Value Growth 2018-2023
Table 29 NBO Company Shares of Gum: % Value 2019-2023
Table 30 LBN Brand Shares of Gum: % Value 2020-2023
Table 31 Distribution of Gum by Format: % Value 2018-2023
Table 32 Forecast Sales of Gum by Category: Volume 2023-2028
Table 33 Forecast Sales of Gum by Category: Value 2023-2028
Table 34 Forecast Sales of Gum by Category: % Volume Growth 2023-2028
Table 35 Forecast Sales of Gum by Category: % Value Growth 2023-2028
SUGAR CONFECTIONERY IN GUATEMALA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Sugar confectionery experiences low growth due to maturity
Medicated confectionery and mints lack innovation
Fragmented category led by Productora Centroamericana de Alimentos SA
PROSPECTS AND OPPORTUNITIES
Health concerns will stifle future category development
Boiled sweets enjoy a revival as budgets are squeezed
Low margin sugar confectionery is less attractive to intermediates
CATEGORY DATA
Summary 3 Other Sugar Confectionery by Product Type: 2023
Table 36 Sales of Sugar Confectionery by Category: Volume 2018-2023
Table 37 Sales of Sugar Confectionery by Category: Value 2018-2023
Table 38 Sales of Sugar Confectionery by Category: % Volume Growth 2018-2023
Table 39 Sales of Sugar Confectionery by Category: % Value Growth 2018-2023
Table 40 Sales of Pastilles, Gummies, Jellies and Chews by Type: % Value 2018-2023
Table 41 NBO Company Shares of Sugar Confectionery: % Value 2019-2023
Table 42 LBN Brand Shares of Sugar Confectionery: % Value 2020-2023
Table 43 Distribution of Sugar Confectionery by Format: % Value 2018-2023
Table 44 Forecast Sales of Sugar Confectionery by Category: Volume 2023-2028
Table 45 Forecast Sales of Sugar Confectionery by Category: Value 2023-2028
Table 46 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2023-2028
Table 47 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2023-2028
SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS IN GUATEMALA
KEY DATA FINDINGS
2023 DEVELOPMENTS
On-the-go consumption and promotions drive volume growth
Healthier snacks struggle to gain mainstream appeal
Comercial Pozuelo Guatemala SA leads fragmented category
PROSPECTS AND OPPORTUNITIES
Slower rate of volume growth as price sensitivity lingers
Healthier options will resonate with consumers if price is right
Opportunities for innovation in better-for-you products
CATEGORY DATA
Table 48 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2018-2023
Table 49 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2018-2023
Table 50 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2018-2023
Table 51 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2018-2023
Table 52 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2019-2023
Table 53 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2020-2023
Table 54 NBO Company Shares of Sweet Biscuits: % Value 2019-2023
Table 55 LBN Brand Shares of Sweet Biscuits: % Value 2020-2023
Table 56 NBO Company Shares of Snack Bars: % Value 2019-2023
Table 57 LBN Brand Shares of Snack Bars: % Value 2020-2023
Table 58 NBO Company Shares of Fruit Snacks: % Value 2019-2023
Table 59 LBN Brand Shares of Fruit Snacks: % Value 2020-2023
Table 60 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2018-2023
Table 61 Distribution of Sweet Biscuits by Format: % Value 2018-2023
Table 62 Distribution of Snack Bars by Format: % Value 2018-2023
Table 63 Distribution of Fruit Snacks by Format: % Value 2018-2023
Table 64 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2023-2028
Table 65 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2023-2028
Table 66 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2023-2028
Table 67 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2023-2028
ICE CREAM IN GUATEMALA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Ice cream enjoys strong growth in foodservice and retail
Helados Sarita SA leads ice cream category
Take-home ice cream proves resilient even as foodservice recovers
PROSPECTS AND OPPORTUNITIES
“Hometainment” and sharing to remain visible drivers of take-home ice cream sales
Traditional channel to bolster sales as freezers expand in number and capacity
Strong preference for dairy-based ice cream will prevail, but alternatives will expand
CATEGORY DATA
Table 68 Sales of Ice Cream by Category: Volume 2018-2023
Table 69 Sales of Ice Cream by Category: Value 2018-2023
Table 70 Sales of Ice Cream by Category: % Volume Growth 2018-2023
Table 71 Sales of Ice Cream by Category: % Value Growth 2018-2023
Table 72 NBO Company Shares of Ice Cream: % Value 2019-2023
Table 73 LBN Brand Shares of Ice Cream: % Value 2020-2023
Table 74 Distribution of Ice Cream by Format: % Value 2018-2023
Table 75 Forecast Sales of Ice Cream by Category: Volume 2023-2028
Table 76 Forecast Sales of Ice Cream by Category: Value 2023-2028
Table 77 Forecast Sales of Ice Cream by Category: % Volume Growth 2023-2028
Table 78 Forecast Sales of Ice Cream by Category: % Value Growth 2023-2028
SAVOURY SNACKS IN GUATEMALA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Savoury snacks attracts new entrants and spurs product development
Tortrix launches new ChurroTrix Picoxita?
Yummi line of salty snacks launches in Guatemala
PROSPECTS AND OPPORTUNITIES
Impulse and at-home consumption to stimulate retail sales growth
Key brands stand to benefit from widespread distribution
Salty snacks to remain dominant choice in Guatemala
CATEGORY DATA
Table 79 Sales of Savoury Snacks by Category: Volume 2018-2023
Table 80 Sales of Savoury Snacks by Category: Value 2018-2023
Table 81 Sales of Savoury Snacks by Category: % Volume Growth 2018-2023
Table 82 Sales of Savoury Snacks by Category: % Value Growth 2018-2023
Table 83 NBO Company Shares of Savoury Snacks: % Value 2019-2023
Table 84 LBN Brand Shares of Savoury Snacks: % Value 2020-2023
Table 85 Distribution of Savoury Snacks by Format: % Value 2018-2023
Table 86 Forecast Sales of Savoury Snacks by Category: Volume 2023-2028
Table 87 Forecast Sales of Savoury Snacks by Category: Value 2023-2028
Table 88 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2023-2028
Table 89 Forecast Sales of Savoury Snacks by Category: % Value Growth 2023-2028

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