Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Japan
In 2022, heated tobacco continued to grow strongly despite a tax increase in October 2022. Heated tobacco had been classified as pipe tobacco for the tax category, and the tax had been determined by converting 1g of product weight into one stick of cigarette. However, because heated tobacco is relatively light in weight, this resulted in a lower tax ratio within the overall price. Therefore, tax reformation was conducted by establishing a new tax category for heated tobacco, and revising the tax...
Euromonitor International's Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Smokeless Tobacco, E-Vapour Products and Heated Tobacco market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Japan
Euromonitor International
June 2023
List Of Contents And Tables
SMOKELESS TOBACCO, E-VAPOUR PRODUCTS AND HEATED TOBACCO IN JAPAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Heated tobacco continues to record strong growth despite a tax increase
E-vapour products are positioned as a low-risk and economical option
Swedish-style snus players improve portability and affordability to attract new consumers
PROSPECTS AND OPPORTUNITIES
Society is becoming sensitive to tobacco odour, which is a tailwind for heated tobacco
E-vapour products will remain a niche, but CBD-containing liquids likely to increase their presence with law amendments
Swedish-style snus has the potential to be an alternative option due to difficulty finding smoking areas
CATEGORY INDICATORS
Table 1 Number of Adult Vapers 2017-2022
CATEGORY DATA
Table 2 Sales of Smokeless Tobacco by Category: Volume 2017-2022
Table 3 Sales of Smokeless Tobacco by Category: % Volume Growth 2017-2022
Table 4 Sales of Tobacco Heating Devices: Volume 2017-2022