Slovenia Beauty and Personal Care
In 2023, beauty and personal care faced challenges as the Slovenian economy slowed and consumers became more price sensitive. Discount shopping reached an all-time high driving greater momentum in volume sales. With consumers adopting this frugal mindset, private label increased its value share in 2023. Meanwhile, the strong double-digit growth in current value terms was generally the result of high inflation. With consumer purchasing power compromised, there was a visible shift from premium to...
Euromonitor International's Beauty and Personal Care in Slovenia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Dermocosmetics Beauty and Personal Care, Fragrances, Hair Care, Mass Beauty and Personal Care, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Prestige Beauty and Personal Care, Skin Care, Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Beauty and Personal Care in Slovenia
- Euromonitor International
- April 2024
- List Of Contents And Tables
- BEAUTY AND PERSONAL CARE IN SLOVENIA
- EXECUTIVE SUMMARY
- Beauty and personal care in 2023: The big picture
- 2023 key trends
- Competitive landscape
- Retailing developments
- What next for beauty and personal care?
- MARKET DATA
- Table 1 Sales of Beauty and Personal Care by Category: Value 2018-2023
- Table 2 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
- Table 3 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
- Table 4 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
- Table 5 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
- Table 6 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
- Table 7 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
- Table 8 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
- Table 9 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
- Table 10 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
- MASS BEAUTY AND PERSONAL CARE IN SLOVENIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Strong performance in mass beauty and personal care
- E-commerce accelerates in the mass segment
- Sustainability trend fuels product innovation
- PROSPECTS AND OPPORTUNITIES
- Mass segment will benefit from further downtrading
- Premium segment is expected to gain share in certain categories
- E-commerce will support the development of mass segment
- CATEGORY DATA
- Table 11 Sales of Mass Beauty and Personal Care by Category: Value 2018-2023
- Table 12 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2018-2023
- Table 13 NBO Company Shares of Mass Beauty and Personal Care: % Value 2019-2023
- Table 14 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2020-2023
- Table 15 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2023-2028
- Table 16 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2023-2028
- PREMIUM BEAUTY AND PERSONAL CARE IN SLOVENIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Premium skin care and fragrances are increasingly considered as essential
- E-commerce has major influence on premium segment
- Dermatological skin care gains ground
- PROSPECTS AND OPPORTUNITIES
- Strong growth prospects for premium dermocosmetics
- Premium brands to focus on new ways of differentiation
- Sales and promotional strategies to be more data focused
- CATEGORY DATA
- Table 17 Sales of Premium Beauty and Personal Care by Category: Value 2018-2023
- Table 18 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2018-2023
- Table 19 NBO Company Shares of Premium Beauty and Personal Care: % Value 2019-2023
- Table 20 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2020-2023
- Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2023-2028
- Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2023-2028
- BABY AND CHILD-SPECIFIC PRODUCTS IN SLOVENIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Volume sales rise amid falling birth rates in Slovenia
- E-commerce makes significant progress
- Tourism development supports sun care
- PROSPECTS AND OPPORTUNITIES
- Slower growth lies ahead for category
- Private label to gain share in upcoming period
- Affluent consumers will support growth of niche products
- CATEGORY DATA
- Table 23 Sales of Baby and Child-specific Products by Category: Value 2018-2023
- Table 24 Sales of Baby and Child-specific Products by Category: % Value Growth 2018-2023
- Table 25 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2018-2023
- Table 26 NBO Company Shares of Baby and Child-specific Products: % Value 2019-2023
- Table 27 LBN Brand Shares of Baby and Child-specific Products: % Value 2020-2023
- Table 28 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2020-2023
- Table 29 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2020-2023
- Table 30 Forecast Sales of Baby and Child-specific Products by Category: Value 2023-2028
- Table 31 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2023-2028
- Table 32 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2023-2028
- BATH AND SHOWER IN SLOVENIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Consumers switch to larger packs in order to economise
- Hand sanitisers lose relevance in daily lifestyles
- Environmental products and claims are gaining importance
- PROSPECTS AND OPPORTUNITIES
- Bar soap to lose out to liquid formats
- Organic products to remain a niche
- E-commerce has significant growth potential
- CATEGORY DATA
- Table 33 Sales of Bath and Shower by Category: Value 2018-2023
- Table 34 Sales of Bath and Shower by Category: % Value Growth 2018-2023
- Table 35 Sales of Bath and Shower by Premium vs Mass: % Value 2018-2023
- Table 36 NBO Company Shares of Bath and Shower: % Value 2019-2023
- Table 37 LBN Brand Shares of Bath and Shower: % Value 2020-2023
- Table 38 LBN Brand Shares of Premium Bath and Shower: % Value 2020-2023
- Table 39 Forecast Sales of Bath and Shower by Category: Value 2023-2028
- Table 40 Forecast Sales of Bath and Shower by Category: % Value Growth 2023-2028
- Table 41 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2023-2028
- COLOUR COSMETICS IN SLOVENIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Colour cosmetics register stronger growth even as economy weakens
- Outstanding performance for e-commerce retailers
- Young teenagers drive growth in affordable mass colour cosmetics
- PROSPECTS AND OPPORTUNITIES
- Teenage audience will remain key for mass brands
- Natural colour cosmetics holds much growth potential
- Beauty specialist retailers to strengthen share of distribution in colour cosmetics
- CATEGORY DATA
- Table 42 Sales of Colour Cosmetics by Category: Value 2018-2023
- Table 43 Sales of Colour Cosmetics by Category: % Value Growth 2018-2023
- Table 44 Sales of Colour Cosmetics by Premium vs Mass: % Value 2018-2023
- Table 45 NBO Company Shares of Colour Cosmetics: % Value 2019-2023
- Table 46 LBN Brand Shares of Colour Cosmetics: % Value 2020-2023
- Table 47 LBN Brand Shares of Premium Colour Cosmetics: % Value 2020-2023
- Table 48 Forecast Sales of Colour Cosmetics by Category: Value 2023-2028
- Table 49 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2023-2028
- Table 50 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2023-2028
- DEODORANTS IN SLOVENIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Strong growth in deodorants
- Green products in demand
- Deodorant pumps lose sales and appeal
- PROSPECTS AND OPPORTUNITIES
- Further price increases expected in deodorants
- More natural deodorants to emerge
- E-commerce retailers to proliferate
- CATEGORY DATA
- Table 51 Sales of Deodorants by Category: Value 2018-2023
- Table 52 Sales of Deodorants by Category: % Value Growth 2018-2023
- Table 53 Sales of Deodorants by Premium vs Mass: % Value 2018-2023
- Table 54 NBO Company Shares of Deodorants: % Value 2019-2023
- Table 55 LBN Brand Shares of Deodorants: % Value 2020-2023
- Table 56 LBN Brand Shares of Premium Deodorants: % Value 2020-2023
- Table 57 Forecast Sales of Deodorants by Category: Value 2023-2028
- Table 58 Forecast Sales of Deodorants by Category: % Value Growth 2023-2028
- Table 59 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2023-2028
- DEPILATORIES IN SLOVENIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Depilatories witness strong growth in 2023
- Price sensitivity boosts demand for private label
- Growing interest in natural ingredients
- PROSPECTS AND OPPORTUNITIES
- Depilatories face steady growth as category matures
- E-commerce channel offers good prospects in depilatories
- Convenience products will capture consumers’ attention
- CATEGORY DATA
- Table 60 Sales of Depilatories by Category: Value 2018-2023
- Table 61 Sales of Depilatories by Category: % Value Growth 2018-2023
- Table 62 NBO Company Shares of Depilatories: % Value 2019-2023
- Table 63 LBN Brand Shares of Depilatories: % Value 2020-2023
- Table 64 Forecast Sales of Depilatories by Category: Value 2023-2028
- Table 65 Forecast Sales of Depilatories by Category: % Value Growth 2023-2028
- FRAGRANCES IN SLOVENIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Normal routines underpin demand for fragrances
- E-commerce sales rise in fragrances
- Arabian fragrances gain appeal in premium segment
- PROSPECTS AND OPPORTUNITIES
- Consumers have a strong affinity for premium fragrances
- E-commerce trend to gain momentum
- Little change in competitive landscape
- CATEGORY DATA
- Table 66 Sales of Fragrances by Category: Value 2018-2023
- Table 67 Sales of Fragrances by Category: % Value Growth 2018-2023
- Table 68 NBO Company Shares of Fragrances: % Value 2019-2023
- Table 69 LBN Brand Shares of Fragrances: % Value 2020-2023
- Table 70 LBN Brand Shares of Premium Men's Fragrances: % Value 2020-2023
- Table 71 LBN Brand Shares of Premium Women's Fragrances: % Value 2020-2023
- Table 72 Forecast Sales of Fragrances by Category: Value 2023-2028
- Table 73 Forecast Sales of Fragrances by Category: % Value Growth 2023-2028
- HAIR CARE IN SLOVENIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Hair care enjoys solid growth as grooming habits increase
- Hair cycling trend emerges in Slovenia
- Recovery in going out and socialising boosts demand for styling agents
- PROSPECTS AND OPPORTUNITIES
- Buoyant performance forecasted in hair care
- Social media plays a key role in hair care
- Consumers to expand their repertoire of hair care products
- CATEGORY DATA
- Table 74 Sales of Hair Care by Category: Value 2018-2023
- Table 75 Sales of Hair Care by Category: % Value Growth 2018-2023
- Table 76 Sales of Hair Care by Premium vs Mass: % Value 2018-2023
- Table 77 NBO Company Shares of Hair Care: % Value 2019-2023
- Table 78 LBN Brand Shares of Hair Care: % Value 2020-2023
- Table 79 NBO Company Shares of Salon Professional Hair Care: % Value 2019-2023
- Table 80 LBN Brand Shares of Salon Professional Hair Care: % Value 2020-2023
- Table 81 LBN Brand Shares of Premium Hair Care: % Value 2020-2023
- Table 82 Forecast Sales of Hair Care by Category: Value 2023-2028
- Table 83 Forecast Sales of Hair Care by Category: % Value Growth 2023-2028
- Table 84 Forecast Sales of Hair Care by Premium vs Mass: % Value 2023-2028
- MEN'S GROOMING IN SLOVENIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Beard trend stifles growth in 2023
- Gillette retains its strong lead in men’s grooming
- Private label flexes its muscle to take on the big brands
- PROSPECTS AND OPPORTUNITIES
- Premium men’s grooming products to expand
- Economy brands have potential to perform well in short term
- E-commerce has further growth potential in men’s grooming
- CATEGORY DATA
- Table 85 Sales of Men’s Grooming by Category: Value 2018-2023
- Table 86 Sales of Men’s Grooming by Category: % Value Growth 2018-2023
- Table 87 Sales of Men's Razors and Blades by Type: % Value Breakdown 2020-2023
- Table 88 Sales of Men's Skin Care by Type: % Value Breakdown 2020-2023
- Table 89 NBO Company Shares of Men’s Grooming: % Value 2019-2023
- Table 90 LBN Brand Shares of Men’s Grooming: % Value 2020-2023
- Table 91 LBN Brand Shares of Men's Razors and Blades: % Value 2020-2023
- Table 92 Forecast Sales of Men’s Grooming by Category: Value 2023-2028
- Table 93 Forecast Sales of Men’s Grooming by Category: % Value Growth 2023-2028
- ORAL CARE IN SLOVENIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Private label makes inroads in oral care
- Teeth whitening is a popular choice
- Electric toothbrushes take share from battery alternatives
- PROSPECTS AND OPPORTUNITIES
- Economic downturn to bolster private label sales
- Battery toothbrushes to lose further appeal
- E-commerce sales demonstrate growth
- CATEGORY DATA
- Table 94 Sales of Oral Care by Category: Value 2018-2023
- Table 95 Sales of Oral Care by Category: % Value Growth 2018-2023
- Table 96 Sales of Toothbrushes by Category: Value 2018-2023
- Table 97 Sales of Toothbrushes by Category: % Value Growth 2018-2023
- Table 98 Sales of Toothpaste by Type: % Value Breakdown 2019-2023
- Table 99 NBO Company Shares of Oral Care: % Value 2019-2023
- Table 100 LBN Brand Shares of Oral Care: % Value 2020-2023
- Table 101 Forecast Sales of Oral Care by Category: Value 2023-2028
- Table 102 Forecast Sales of Oral Care by Category: % Value Growth 2023-2028
- Table 103 Forecast Sales of Toothbrushes by Category: Value 2023-2028
- Table 104 Forecast Sales of Toothbrushes by Category: % Value Growth 2023-2028
- SKIN CARE IN SLOVENIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Strong performance in skin care
- Emerging skin cycling trend encourages women to use a mix of skin care products
- High performance serums attract consumer interest
- PROSPECTS AND OPPORTUNITIES
- Targeted skin care products
- Gen Z to lead consumption of skin care
- Social media is a vital connection for brands to reach and engage with consumers
- CATEGORY DATA
- Table 105 Sales of Skin Care by Category: Value 2018-2023
- Table 106 Sales of Skin Care by Category: % Value Growth 2018-2023
- Table 107 NBO Company Shares of Skin Care: % Value 2019-2023
- Table 108 LBN Brand Shares of Skin Care: % Value 2020-2023
- Table 109 LBN Brand Shares of Premium Skin Care: % Value 2020-2023
- Table 110 Forecast Sales of Skin Care by Category: Value 2023-2028
- Table 111 Forecast Sales of Skin Care by Category: % Value Growth 2023-2028
- SUN CARE IN SLOVENIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Bright performance in sun care
- Dermocosmetics on the rise in Slovenia
- New spray formats drive growth in sun care
- PROSPECTS AND OPPORTUNITIES
- Rising demand for premium sun care with dermocosmetic benefits
- Spray formats to be rolled out by popular brands
- Tinted sun protection has growth opportunity among affluent consumer base
- CATEGORY DATA
- Table 112 Sales of Sun Care by Category: Value 2018-2023
- Table 113 Sales of Sun Care by Category: % Value Growth 2018-2023
- Table 114 Sales of Sun Care by Premium vs Mass: % Value 2018-2023
- Table 115 NBO Company Shares of Sun Care: % Value 2019-2023
- Table 116 LBN Brand Shares of Sun Care: % Value 2020-2023
- Table 117 LBN Brand Shares of Premium Adult Sun Care: % Value 2020-2023
- Table 118 Forecast Sales of Sun Care by Category: Value 2023-2028
- Table 119 Forecast Sales of Sun Care by Category: % Value Growth 2023-2028
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