Sleep Aids in Turkey
The event of COVID-19 led to heightened levels of anxiety among the population, leading to an increase in the prevalence of sleep disorders. The lockdown and periods of home seclusion disrupted people’s daily routines and they had more time on their hands, giving rise to restlessness, compounded by financial concerns amid the economic fallout of COVID-19, all of which disturbed their sleeping patterns. Moving into 2022, high levels of stress remain, compounded by global inflation and ongoing eco...
Euromonitor International's Sleep Aids in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Sleep Aids market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Sleep Aids in Turkey
- Euromonitor International
- September 2022
- List Of Contents And Tables
- SLEEP AIDS IN TURKEY
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- Sleep aids sees ongoing positive growth due to high levels of stress creating sleep disturbances
- Sandoz maintains its strong lead as the competitive status quo remains unchanged
- Pharmacists embrace e-commerce in omnichannel offerings
- PROSPECTS AND OPPORTUNITIES
- Increasing insomnia will support growth over the forecast period
- Consumers steer away from potentially harmful Rx products in favour of “milder” OTC variants
- No switches are foreseen
- CATEGORY DATA
- Table 1 Sales of Sleep Aids: Value 2017-2022
- Table 2 Sales of Sleep Aids: % Value Growth 2017-2022
- Table 3 NBO Company Shares of Sleep Aids: % Value 2018-2022
- Table 4 LBN Brand Shares of Sleep Aids: % Value 2019-2022
- Table 5 Forecast Sales of Sleep Aids: Value 2022-2027
- Table 6 Forecast Sales of Sleep Aids: % Value Growth 2022-2027
- CONSUMER HEALTH IN TURKEY
- EXECUTIVE SUMMARY
- Consumer health in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- What next for consumer health?
- MARKET INDICATORS
- Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2017-2022
- Table 8 Life Expectancy at Birth 2017-2022
- MARKET DATA
- Table 9 Sales of Consumer Health by Category: Value 2017-2022
- Table 10 Sales of Consumer Health by Category: % Value Growth 2017-2022
- Table 11 NBO Company Shares of Consumer Health: % Value 2018-2022
- Table 12 LBN Brand Shares of Consumer Health: % Value 2019-2022
- Table 13 Distribution of Consumer Health by Format: % Value 2017-2022
- Table 14 Distribution of Consumer Health by Format and Category: % Value 2022
- Table 15 Forecast Sales of Consumer Health by Category: Value 2022-2027
- Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2022-2027
- APPENDIX
- OTC registration and classification
- Vitamins and dietary supplements registration and classification
- Self-medication/self-care and preventive medicine
- Switches
- DISCLAIMER
- DEFINITIONS
- SOURCES
- Summary 1 Research Sources
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