Sleep Aids in Italy
Sleep aids is set to see strong growth in current value terms in 2022, following the positive trend seen in 2020 and 2021. Demand boomed following the outbreak of COVID-19 with the pandemic resulting in drastic changes to consumer lifestyles, including the absence of a social life, restrictions on movement and fewer physical activities. According to the Italian Association for Sleep Medicine in Italy, insomnia ranks second only to anxiety disorder in the psychiatric issues that affected COVID-19...
Euromonitor International's Sleep Aids in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Sleep Aids market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Sleep Aids in Italy
- Euromonitor International
- October 2022
- List Of Contents And Tables
- SLEEP AIDS IN ITALY
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- Sales of sleep aids benefiting from an uncertain world
- Women suffer the most from sleep disorders
- Vicks ZzzQuil Natura continues on its rise to prominence in 2022 with further investment in marketing and new product development
- PROSPECTS AND OPPORTUNITIES
- Sleep aids growth will be sustained by focus on prevention
- Increasing time spent on smartphones will benefit the category
- Sleep aids set to see further innovation
- CATEGORY DATA
- Table 1 Sales of Sleep Aids: Value 2017-2022
- Table 2 Sales of Sleep Aids: % Value Growth 2017-2022
- Table 3 NBO Company Shares of Sleep Aids: % Value 2018-2022
- Table 4 LBN Brand Shares of Sleep Aids: % Value 2019-2022
- Table 5 Forecast Sales of Sleep Aids: Value 2022-2027
- Table 6 Forecast Sales of Sleep Aids: % Value Growth 2022-2027
- CONSUMER HEALTH IN ITALY
- EXECUTIVE SUMMARY
- Consumer health in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- What next for consumer health?
- MARKET INDICATORS
- Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2017-2022
- Table 8 Life Expectancy at Birth 2017-2022
- MARKET DATA
- Table 9 Sales of Consumer Health by Category: Value 2017-2022
- Table 10 Sales of Consumer Health by Category: % Value Growth 2017-2022
- Table 11 NBO Company Shares of Consumer Health: % Value 2018-2022
- Table 12 LBN Brand Shares of Consumer Health: % Value 2019-2022
- Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2017-2022
- Table 14 Distribution of Consumer Health by Format: % Value 2017-2022
- Table 15 Distribution of Consumer Health by Format and Category: % Value 2022
- Table 16 Forecast Sales of Consumer Health by Category: Value 2022-2027
- Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2022-2027
- APPENDIX
- OTC registration and classification
- Vitamins and dietary supplements registration and classification
- Self-medication/self-care and preventive medicine
- Switches
- DISCLAIMER
- DEFINITIONS
- SOURCES
- Summary 1 Research Sources
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