Although it remains a relatively small category within consumer health in China, sleep aids has experienced several years of robust growth, and is projected to continue to achieve double-digit expansion in retail current value terms in 2024. With the increasing pressures of modern life, and shifts in daily dietary habits, such as the consumption of caffeinated beverages, insomnia has gradually extended beyond the elderly to affect younger demographics. Notably, young professionals in large citie...
Euromonitor International's Sleep Aids in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Sleep Aids market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Sleep Aids in China
Euromonitor International
September 2024
List Of Contents And Tables
SLEEP AIDS IN CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Sleep aids witnesses double-digit value growth in 2024 due to changing consumer habits
Sleep aids is becoming increasingly fragmented
PROSPECTS AND OPPORTUNITIES
Consumer preference for active ingredients expected to shift
E-commerce penetration rate of sleep aids set to increase further
CATEGORY DATA
Table 1 Sales of Sleep Aids: Value 2019-2024
Table 2 Sales of Sleep Aids: % Value Growth 2019-2024
Table 3 NBO Company Shares of Sleep Aids: % Value 2020-2024
Table 4 LBN Brand Shares of Sleep Aids: % Value 2021-2024
Table 5 Forecast Sales of Sleep Aids: Value 2024-2029
Table 6 Forecast Sales of Sleep Aids: % Value Growth 2024-2029
CONSUMER HEALTH IN CHINA
EXECUTIVE SUMMARY
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
Table 8 Life Expectancy at Birth 2019-2024
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2019-2024
Table 10 Sales of Consumer Health by Category: % Value Growth 2019-2024
Table 11 NBO Company Shares of Consumer Health: % Value 2020-2024
Table 12 LBN Brand Shares of Consumer Health: % Value 2021-2024
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
Table 14 Distribution of Consumer Health by Format: % Value 2019-2024
Table 15 Distribution of Consumer Health by Format and Category: % Value 2024
Table 16 Forecast Sales of Consumer Health by Category: Value 2024-2029
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification