Sleep Aids in Brazil
Sleep aids is set to maintain dynamic retail volume growth and even stronger current value growth in Brazil in 2023. For many people, especially those in busy cities, getting a full eight hours sleep each night can feel like a luxury. The fast pace of city life and daily stresses have contributed to a decline in sleep quality. It is no surprise that insomnia is the most common complaint amongst those with sleep issues, followed by problems such as snoring and sleep apnoea. According to the Brazi...
Euromonitor International's Sleep Aids in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Sleep Aids market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Sleep Aids in Brazil
- Euromonitor International
- March 2024
- List Of Contents And Tables
- SLEEP AIDS IN BRAZIL
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Double-digit growth supported by the pursuit of quality sleep and the authorisation to sell melatonin without a prescription
- Blurring wellness space: Sleep aids compete with several other categories aimed at improving sleep quality
- Increasing integration between pharmacies and digital channels for the democratisation of sleep improvement
- PROSPECTS AND OPPORTUNITIES
- Innovation and technology will continue to push the boundaries of growth
- Credibility and a more natural appeal could dictate the category’s next steps
- The quest to treat the cause rather than the symptom could limit demand in the long term
- CATEGORY DATA
- Table 1 Sales of Sleep Aids: Value 2018-2023
- Table 2 Sales of Sleep Aids: % Value Growth 2018-2023
- Table 3 NBO Company Shares of Sleep Aids: % Value 2019-2023
- Table 4 LBN Brand Shares of Sleep Aids: % Value 2020-2023
- Table 5 Forecast Sales of Sleep Aids: Value 2023-2028
- Table 6 Forecast Sales of Sleep Aids: % Value Growth 2023-2028
- CONSUMER HEALTH IN BRAZIL
- EXECUTIVE SUMMARY
- Consumer health in 2023: The big picture
- 2023 key trends
- Competitive landscape
- Retailing developments
- What next for consumer health?
- MARKET INDICATORS
- Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
- Table 8 Life Expectancy at Birth 2018-2023
- MARKET DATA
- Table 9 Sales of Consumer Health by Category: Value 2018-2023
- Table 10 Sales of Consumer Health by Category: % Value Growth 2018-2023
- Table 11 NBO Company Shares of Consumer Health: % Value 2019-2023
- Table 12 LBN Brand Shares of Consumer Health: % Value 2020-2023
- Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2018-2023
- Table 14 Distribution of Consumer Health by Format: % Value 2018-2023
- Table 15 Distribution of Consumer Health by Format and Category: % Value 2023
- Table 16 Forecast Sales of Consumer Health by Category: Value 2023-2028
- Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
- APPENDIX
- OTC registration and classification
- Vitamins and dietary supplements registration and classification
- Self-medication/self-care and preventive medicine
- Switches
- DISCLAIMER
- DEFINITIONS
- SOURCES
- Summary 1 Research Sources
Research Assistance
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