Skin Care in Guatemala
Demand for skin care products continued to rise in Guatemala in 2023, despite the price hikes seen for the second consecutive year. Overall category growth was solid in both volume and current value terms. Guatemalans, especially in the middle- and high-income consumers, have adopted the use of skin care products as a routine part of their personal care habits, and these habits did not disappear in the face of high inflation.
Euromonitor International's Skin Care in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Body Care, Facial Care, Hand Care, Skin Care Sets/Kits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Skin Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Skin Care in Guatemala
- Euromonitor International
- April 2024
- List Of Contents And Tables
- SKIN CARE IN GUATEMALA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Skin care rises despite high inflation in 2023, pushed by social media
- Multifunctional trend accelerates throughout category as Belcorp maintains leadership overall
- Concerns about ageing drive growth
- PROSPECTS AND OPPORTUNITIES
- Skin care seen as important part of overall wellbeing
- Pharmacies channel to consolidate in dermocosmetics distribution
- Development driven by modern values
- CATEGORY DATA
- Table 1 Sales of Skin Care by Category: Value 2018-2023
- Table 2 Sales of Skin Care by Category: % Value Growth 2018-2023
- Table 3 NBO Company Shares of Skin Care: % Value 2019-2023
- Table 4 LBN Brand Shares of Skin Care: % Value 2020-2023
- Table 5 LBN Brand Shares of Premium Skin Care: % Value 2020-2023
- Table 6 Forecast Sales of Skin Care by Category: Value 2023-2028
- Table 7 Forecast Sales of Skin Care by Category: % Value Growth 2023-2028
- BEAUTY AND PERSONAL CARE IN GUATEMALA
- EXECUTIVE SUMMARY
- Beauty and personal care in 2023: The big picture
- 2023 key trends
- Competitive landscape
- Retailing developments
- What next for beauty and personal care?
- MARKET DATA
- Table 8 Sales of Beauty and Personal Care by Category: Value 2018-2023
- Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
- Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
- Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
- Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
- Table 13 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
- Table 14 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
- Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
- Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
- Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
Research Assistance
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