Skin care recorded positive retail volume growth across the forecast period thanks to several factors. Consumers have become more knowledgeable about various skin care products, their usage and ingredients, and as such, skin care routines have grown in line with this rising awareness. Increased content focused on skin care and regimes across social media, especially TikTok, has further encouraged consumption, especially among younger Georgians, with skin care routines being on trend. As a result...
Euromonitor International's Skin Care in Georgia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Body Care, Facial Care, Hand Care, Skin Care Sets/Kits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?? * Get a detailed picture of the Skin Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Skin Care in Georgia
Euromonitor International
May 2023
List Of Contents And Tables
SKIN CARE IN GEORGIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Sales are driven by rising awareness as social media highlights skin care routines
The rising number of brands available on the landscape aids retail volume growth
L’Oréal maintains its lead, offering innovative, advanced formulas
PROSPECTS AND OPPORTUNITIES
Rising awareness of the benefits of skin care drives ongoing demand
The availability of active ingredients and advanced formulas boosts retail value growth
Price sensitivity leads consumers to trade down to cheaper brands
CATEGORY DATA
Table 1 Sales of Skin Care by Category: Value 2017-2022
Table 2 Sales of Skin Care by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Skin Care: % Value 2018-2022
Table 4 LBN Brand Shares of Skin Care: % Value 2019-2022
Table 5 LBN Brand Shares of Premium Skin Care: % Value 2019-2022
Table 6 Forecast Sales of Skin Care by Category: Value 2022-2027
Table 7 Forecast Sales of Skin Care by Category: % Value Growth 2022-2027
BEAUTY AND PERSONAL CARE IN GEORGIA
EXECUTIVE SUMMARY
Beauty and personal care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 8 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027