Beer volume sales in Serbia remained upbeat in 2023, with the on-trade continuing to see double-digit growth and recovering back to pre-pandemic levels. Price sensitivity encouraged consumers to seek out cheaper prices of beer. As a result, one-fifth of beer was purchased on discount enabling manufacturers to elevate consumption in the off-trade. Serbians had returned to the on-trade in greater numbers in 2022 as COVID-19 fears subsided and restrictions were lifted with this continuing to drive...
Euromonitor International's Beer in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Dark Beer, Lager, Non/Low Alcohol Beer, Stout.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Beer market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Beer in Serbia
Euromonitor International
July 2024
List Of Contents And Tables
BEER IN SERBIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Upbeat performance in beer consumption spurred by discounts
Health concerns prompt focus on non-alcoholic beer