Sanitary Protection in Saudi Arabia

Sanitary Protection in Saudi Arabia

Sanitary protection saw steady, yet unremarkable growth in current value terms in 2022, a slight improvement on the previous year. This was in contrast to 2020, when an increase in the rate of VAT, from 5% to 15%, led to sharp price rises for sanitary protection products, heading to a hike in current value sales. As in 2021, the year was characterised by the proliferation of promotions, for example, buy-one-get-one-free and bundle offers, as manufacturers sought to gain consumer interest and abs...

Euromonitor International's Sanitary Protection in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sanitary Protection market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.