Sanitary Protection in Finland

Sanitary Protection in Finland

Sanitary protection in Finland is a mature category and continuing to grow retail volume sales is hard. This situation was not alleviated by the stagnant 12-54-year-old female population at the end of the review period. Thus, investing in boosting retail value sales is seen as a way forward. Furthermore, the popularity of the IUD (Intrauterine device) contraceptive has decreased the need to use sanitary protection. In addition, 2022 was a challenging year with higher unit prices due to increased...

Euromonitor International's Sanitary Protection in Finland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sanitary Protection market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.