Sanitary Protection in Ecuador

Sanitary Protection in Ecuador

At the end of 2021, a law was passed exempting sanitary towels and tampons from VAT. This has helped to ensure that, despite the rise in manufacturing costs, retail prices do not increase by such magnitude that they become unaffordable to end consumers. Larger companies are more proficient at mitigating the effects of price increases, as they can leverage economies of scale and better absorb costs, whilst protecting margins. Sanitary products continue to be widely dominated by Productos Familia...

Euromonitor International's Sanitary Protection in Ecuador report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sanitary Protection market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Sanitary Protection in Ecuador
Euromonitor International
March 2023
List Of Contents And Tables
SANITARY PROTECTION IN ECUADOR
KEY DATA FINDINGS
2022 DEVELOPMENTS
Tax reforms help to stabilise prices of sanitary protection
Consumers value price and absorption when purchasing
Return to swimming pools and beaches drives recovery in use of tampons
PROSPECTS AND OPPORTUNITIES
Companies will focus on promoting products with a higher margin
A change in legislation could boost the use of sanitary protection
Leading brand focuses on delivering sustainable products
CATEGORY DATA
Table 1 Retail Sales of Sanitary Protection by Category: Value 2017-2022
Table 2 Retail Sales of Sanitary Protection by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Retail Sanitary Protection: % Value 2018-2022
Table 4 LBN Brand Shares of Retail Sanitary Protection: % Value 2019-2022
Table 5 Forecast Retail Sales of Sanitary Protection by Category: Value 2022-2027
Table 6 Forecast Retail Sales of Sanitary Protection by Category: % Value Growth 2022-2027
TISSUE AND HYGIENE IN ECUADOR
EXECUTIVE SUMMARY
Tissue and hygiene in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for tissue and hygiene?
MARKET INDICATORS
Table 7 Birth Rates 2017-2022
Table 8 Infant Population 2017-2022
Table 9 Female Population by Age 2017-2022
Table 10 Total Population by Age 2017-2022
Table 11 Households 2017-2022
Table 12 Forecast Infant Population 2022-2027
Table 13 Forecast Female Population by Age 2022-2027
Table 14 Forecast Total Population by Age 2022-2027
Table 15 Forecast Households 2022-2027
MARKET DATA
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2017-2022
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2017-2022
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2018-2022
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2019-2022
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2017-2022
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2017-2022
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2022
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2022-2027
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources

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