Sanitary Protection in Australia

Sanitary Protection in Australia

In recent years, alternative period solutions have been gaining popularity in Australia, putting pressure on traditional disposable sanitary protection products. As a result, demand for sanitary protection products such as towels, tampons, and pantyliners experienced continued retail volume decline in 2022. Alternative solutions such as menstrual cups, period underwear, and reusable pads have gained momentum, especially amongst younger generations, which tend to prioritise eco-friendly options.

Euromonitor International's Sanitary Protection in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Pantyliners, Sanitary Protection Including Intimate Wipes, Tampons, Towels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sanitary Protection market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.