Sales of rice, pasta, and noodles benefit from such products being affordable staples, especially during a time of economic uncertainty, when consumers are cooking at home regularly. In particular, rice is seeing the highest growth as rice continues to be the main staple for Thai consumers. On the other hand, pasta benefits from a trend for Western cooking, along with its convenience. Meanwhile, noodles remain a popular staple with Thai consumers, boosted by consumers return to out-of-home, busy...
Euromonitor International's Rice, Pasta and Noodles in Thailand report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.
Product coverage: Noodles, Pasta, Rice.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Rice, Pasta and Noodles market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Rice, Pasta and Noodles in Thailand
Euromonitor International
December 2023
List Of Contents And Tables
RICE, PASTA AND NOODLES IN THAILAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Sales of rice, pasta and noodles benefit from affordability and convenience
Flavour innovations continue to boost the appeal of instant noodles
Noodles finally receive government approval for price rises – albeit at a lower rate than players hoped
PROSPECTS AND OPPORTUNITIES
Poor weather conditions expected to decrease domestic rice production volume
Healthy trends expected to stimulate more product innovations in the future
Japanese cuisine continues to drive Japanese rice brands
CATEGORY DATA
Table 1 Sales of Rice, Pasta and Noodles by Category: Volume 2018-2023
Table 2 Sales of Rice, Pasta and Noodles by Category: Value 2018-2023
Table 3 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2018-2023
Table 4 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2018-2023
Table 5 Sales of Instant Noodles by Leading Flavours: Rankings 2018-2023
Table 6 NBO Company Shares of Rice, Pasta and Noodles: % Value 2019-2023
Table 7 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2020-2023
Table 8 NBO Company Shares of Rice: % Value 2019-2023
Table 9 LBN Brand Shares of Rice: % Value 2020-2023
Table 10 NBO Company Shares of Pasta: % Value 2019-2023
Table 11 LBN Brand Shares of Pasta: % Value 2020-2023
Table 12 NBO Company Shares of Noodles: % Value 2019-2023
Table 13 LBN Brand Shares of Noodles: % Value 2020-2023
Table 14 Distribution of Rice, Pasta and Noodles by Format: % Value 2018-2023
Table 15 Distribution of Rice by Format: % Value 2018-2023
Table 16 Distribution of Pasta by Format: % Value 2018-2023
Table 17 Distribution of Noodles by Format: % Value 2018-2023
Table 18 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2023-2028
Table 19 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2023-2028
Table 20 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2023-2028
Table 21 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2023-2028
STAPLE FOODS IN THAILAND
EXECUTIVE SUMMARY
Staple foods in 2023: The big picture
Key trends in 2023
Competitive landscape
Channel developments
What next for staple foods?
MARKET DATA
Table 22 Sales of Staple Foods by Category: Volume 2018-2023
Table 23 Sales of Staple Foods by Category: Value 2018-2023
Table 24 Sales of Staple Foods by Category: % Volume Growth 2018-2023
Table 25 Sales of Staple Foods by Category: % Value Growth 2018-2023
Table 26 NBO Company Shares of Staple Foods: % Value 2019-2023
Table 27 LBN Brand Shares of Staple Foods: % Value 2020-2023
Table 28 Penetration of Private Label by Category: % Value 2018-2023
Table 29 Distribution of Staple Foods by Format: % Value 2018-2023
Table 30 Forecast Sales of Staple Foods by Category: Volume 2023-2028
Table 31 Forecast Sales of Staple Foods by Category: Value 2023-2028
Table 32 Forecast Sales of Staple Foods by Category: % Volume Growth 2023-2028
Table 33 Forecast Sales of Staple Foods by Category: % Value Growth 2023-2028