After a slow year, retail e-commerce saw significant growth in value sales again in 2023, although this was entirely price driven as inflation remained at unusually high levels for a second consecutive year. Although disposable income slowly recovered in 2023 towards the higher cost of living since the beginning of the energy crisis in early 2022, consumers remained relatively frugal in their spending. Demand cooled further following the peak during the pandemic. Consumer expenditure in retail e...
Euromonitor International's Retail E-Commerce in Austria report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.
Product coverage: Retail E-Commerce by Product, Retail E-Commerce by Type.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Retail E-Commerce market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Retail E-Commerce in Austria
Euromonitor International
February 2024
List Of Contents And Tables
RETAIL E-COMMERCE IN AUSTRIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Demand in retail e-commerce continues to cool in 2023
The big breakthrough in foods e-commerce and drinks and tobacco e-commerce has yet to come
IKEA remains successful thanks to its all-encompassing omnichannel strategy
PROSPECTS AND OPPORTUNITIES
E-commerce seems destined to leave fluctuations behind
Pet care e-commerce predestined for further growth over the forecast period
Good prospects for online pharmacies
CHANNEL DATA
Table 1 Retail E-Commerce by Channel and Category: Value 2018-2023
Table 2 Retail E-Commerce by Channel and Category: % Value Growth 2018-2023
Table 3 Retail E-Commerce GBO Company Shares: % Value 2019-2023
Table 4 Retail E-Commerce GBN Brand Shares: % Value 2020-2023
Table 5 Forecast Retail E-Commerce by Channel and Category: Value 2023-2028
Table 6 Forecast Retail E-Commerce by Channel and Category: % Value Growth 2023-2028
RETAIL IN AUSTRIA
EXECUTIVE SUMMARY
Retail in 2023: The big picture
The economic situation of many companies is under pressure
The role of retail e-commerce is also stagnating in this harsh environment
What next for retail?
OPERATING ENVIRONMENT
Informal retail
Opening hours for physical retail
Summary 1 Standard Opening Hours by Channel Type 2023
Seasonality
Christmas
Back to School
MARKET DATA
Table 7 Sales in Retail by Retail Offline vs Retail E-Commerce: Value 2018-2023
Table 8 Sales in Retail by Retail Offline vs Retail E-Commerce: % Value Growth 2018-2023
Table 9 Sales in Retail Offline by Channel: Value 2018-2023
Table 10 Sales in Retail Offline by Channel: % Value Growth 2018-2023
Table 11 Retail Offline Outlets by Channel: Units 2018-2023
Table 12 Retail Offline Outlets by Channel: % Unit Growth 2018-2023
Table 13 Sales in Retail E-Commerce by Product: Value 2018-2023
Table 14 Sales in Retail E-Commerce by Product: % Value Growth 2018-2023
Table 15 Grocery Retailers: Value Sales, Outlets and Selling Space 2018-2023
Table 16 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 17 Sales in Grocery Retailers by Channel: Value 2018-2023
Table 18 Sales in Grocery Retailers by Channel: % Value Growth 2018-2023
Table 19 Grocery Retailers Outlets by Channel: Units 2018-2023
Table 20 Grocery Retailers Outlets by Channel: % Unit Growth 2018-2023
Table 21 Non-Grocery Retailers: Value Sales, Outlets and Selling Space 2018-2023
Table 22 Non-Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2018-2023
Table 23 Sales in Non-Grocery Retailers by Channel: Value 2018-2023
Table 24 Sales in Non-Grocery Retailers by Channel: % Value Growth 2018-2023
Table 25 Non-Grocery Retailers Outlets by Channel: Units 2018-2023
Table 26 Non-Grocery Retailers Outlets by Channel: % Unit Growth 2018-2023
Table 27 Retail GBO Company Shares: % Value 2019-2023
Table 28 Retail GBN Brand Shares: % Value 2020-2023
Table 29 Retail Offline GBO Company Shares: % Value 2019-2023
Table 30 Retail Offline GBN Brand Shares: % Value 2020-2023