Value sales of retail adult incontinence increased in 2024, although growth was tempered by government-imposed price regulations introduced in March. As part of an inflation-moderation initiative, the Greek government required mandatory price reductions on essential goods, including standard incontinence products. As a result, shelf prices declined for basic incontinence items, leading manufacturers to scale back promotional activities to protect margins.
Euromonitor International's Retail Adult Incontinence in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Light Adult Incontinence, Moderate/Heavy Adult Incontinence.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Retail Adult Incontinence market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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