Refrigeration Appliances in Brazil

Refrigeration Appliances in Brazil


In 2023, demand for refrigeration appliances is improving compared to the previous year’s decline. Stronger performances by freestanding electric wine coolers/chillers and freestanding fridge freezers are highly influencing the growth trajectory of the category, with the latter accounting for 91% retail volume share overall. The second semester showed an improving scenario for appliance sales, although a range of growth drivers has continued to play an important role throughout the year.

Euromonitor International's Refrigeration Appliances in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Built-in Refrigeration Appliances, Electric Wine Coolers/Chillers, Freestanding Refrigeration Appliances, Freezers, Fridge Freezers, Fridges.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Refrigeration Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Refrigeration Appliances in Brazil
Euromonitor International
December 2023
List Of Contents And Tables
REFRIGERATION APPLIANCES IN BRAZIL
KEY DATA FINDINGS
2023 DEVELOPMENTS
Fridge freezers and wine coolers positively contribute to category growth
Low production growth as consumption levels improve
Premiumisation as a strategy to creating wider brand awareness
PROSPECTS AND OPPORTUNITIES
Phygital strategies should transform appliance retailing over the forecast period
Brazilian consumers increasingly interested in smart kitchen appliances
Consumer confidence and lower inflationary pressure set to influence future growth
CATEGORY DATA
Table 1 Sales of Refrigeration Appliances by Category: Volume 2018-2023
Table 2 Sales of Refrigeration Appliances by Category: Value 2018-2023
Table 3 Sales of Refrigeration Appliances by Category: % Volume Growth 2018-2023
Table 4 Sales of Refrigeration Appliances by Category: % Value Growth 2018-2023
Table 5 Sales of Freezers by Format: % Volume 2018-2023
Table 6 Sales of Freezers by Volume Capacity: % Volume 2018-2023
Table 7 Sales of Fridge Freezers by Format: % Volume 2018-2023
Table 8 Sales of Fridge Freezers by Volume Capacity: % Volume 2018-2023
Table 9 Sales of Fridge Freezers by Smart Appliances: % Volume 2019-2023
Table 10 Sales of Fridges by Volume Capacity: % Volume 2018-2023
Table 11 NBO Company Shares of Refrigeration Appliances: % Volume 2019-2023
Table 12 LBN Brand Shares of Refrigeration Appliances: % Volume 2020-2023
Table 13 NBO Company Shares of Freestanding Fridge Freezers: % Volume 2019-2023
Table 14 NBO Company Shares of Freestanding Fridges: % Volume 2019-2023
Table 15 Distribution of Refrigeration Appliances by Format: % Volume 2018-2023
Table 16 Production of Refrigeration Appliances: Total Volume 2018-2023
Table 17 Forecast Sales of Refrigeration Appliances by Category: Volume 2023-2028
Table 18 Forecast Sales of Refrigeration Appliances by Category: Value 2023-2028
Table 19 Forecast Sales of Refrigeration Appliances by Category: % Volume Growth 2023-2028
Table 20 Forecast Sales of Refrigeration Appliances by Category: % Value Growth 2023-2028
CONSUMER APPLIANCES IN BRAZIL
EXECUTIVE SUMMARY
Consumer appliances in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for consumer appliances?
MARKET INDICATORS
Table 21 Household Penetration of Selected Total Stock Consumer Appliances by Category 2018-2024
Table 22 Replacement Cycles of Consumer Appliances by Category 2018-2024
MARKET DATA
Table 23 Sales of Consumer Appliances by Category: Volume 2018-2023
Table 24 Sales of Consumer Appliances by Category: Value 2018-2023
Table 25 Sales of Consumer Appliances by Category: % Volume Growth 2018-2023
Table 26 Sales of Consumer Appliances by Category: % Value Growth 2018-2023
Table 27 Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2018-2023
Table 28 Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2018-2023
Table 29 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2018-2023
Table 30 Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2018-2023
Table 31 Sales of Small Appliances by Category: Volume 2018-2023
Table 32 Sales of Small Appliances by Category: Value 2018-2023
Table 33 Sales of Small Appliances by Category: % Volume Growth 2018-2023
Table 34 Sales of Small Appliances by Category: % Value Growth 2018-2023
Table 35 NBO Company Shares of Major Appliances: % Volume 2019-2023
Table 36 LBN Brand Shares of Major Appliances: % Volume 2020-2023
Table 37 NBO Company Shares of Small Appliances: % Volume 2019-2023
Table 38 LBN Brand Shares of Small Appliances: % Volume 2020-2023
Table 39 Distribution of Major Appliances by Format: % Volume 2018-2023
Table 40 Distribution of Small Appliances by Format: % Volume 2018-2023
Table 41 Forecast Sales of Consumer Appliances by Category: Volume 2023-2028
Table 42 Forecast Sales of Consumer Appliances by Category: Value 2023-2028
Table 43 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2023-2028
Table 44 Forecast Sales of Consumer Appliances by Category: % Value Growth 2023-2028
Table 45 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Volume 2023-2028
Table 46 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: Value 2023-2028
Table 47 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Volume Growth 2023-2028
Table 48 Forecast Sales of Major Appliances by Category and Built-in/Freestanding Split: % Value Growth 2023-2028
Table 49 Forecast Sales of Small Appliances by Category: Volume 2023-2028
Table 50 Forecast Sales of Small Appliances by Category: Value 2023-2028
Table 51 Forecast Sales of Small Appliances by Category: % Volume Growth 2023-2028
Table 52 Forecast Sales of Small Appliances by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings