Despite being a niche in Saudi Arabia, RTD tea is experiencing strong growth across both off- and on-trade channels. The Kingdom's extreme heat, particularly during the summer months, drives consumer demand for cold and hydrating beverages, making RTD tea a popular choice for refreshment and hydration. Still RTD tea continues to dominate the market, with other segments like carbonated RTD tea and kombucha yet to establish a strong presence in Saudi Arabia, despite their growing popularity in oth...
Euromonitor International's RTD Tea in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Carbonated RTD Tea and Kombucha, Still RTD Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the RTD Tea market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
RTD Tea in Saudi Arabia
Euromonitor International
November 2024
List Of Contents And Tables
RTD TEA IN SAUDI ARABIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
High summer temperatures drive growth
Leader Lipton shapes evolution of the market
New players enter the market
PROSPECTS AND OPPORTUNITIES
Further innovation expected, with focus on reduced sugar formulations
Sustained focus on Gen Z
Local players will continue to emerge, boosting competition in the market
CATEGORY DATA
Table 1 Off-trade Sales of RTD Tea by Category: Volume 2019-2024
Table 2 Off-trade Sales of RTD Tea by Category: Value 2019-2024
Table 3 Off-trade Sales of RTD Tea by Category: % Volume Growth 2019-2024
Table 4 Off-trade Sales of RTD Tea by Category: % Value Growth 2019-2024
Table 5 Leading Flavours for Off-trade RTD Tea: % Volume 2019-2024
Table 6 NBO Company Shares of Off-trade RTD Tea: % Volume 2020-2024