RTD tea in Hong Kong remains a key staple for many local consumers, often replacing water for hydration or flavour familiarity while helping to cut through the oiliness of the average diet. The majority of RTD tea options are unsweetened, offering additional flavour in comparison to plain bottled water while containing no sugar, making them a preferred and refreshing choice for consumers. With the return of inbound arrivals to Hong Kong, RTD tea has become a popular hydration option for both tou...
Euromonitor International's RTD Tea in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Carbonated RTD Tea and Kombucha, Still RTD Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the RTD Tea market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
RTD Tea in Hong Kong, China
Euromonitor International
November 2024
List Of Contents And Tables
RTD TEA IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Reduced sugar generates consumer interest in competitive landscape
Carbonated RTD tea and kombucha remains dynamic performer
On-trade players diversify revenue into RTD sales
PROSPECTS AND OPPORTUNITIES
Resurgence for traditional classics due to nostalgia trend
Functional labelling of health benefits to drive sales
RTD milk tea to gain greater traction
CATEGORY DATA
Table 1 Off-trade Sales of RTD Tea by Category: Volume 2019-2024
Table 2 Off-trade Sales of RTD Tea by Category: Value 2019-2024
Table 3 Off-trade Sales of RTD Tea by Category: % Volume Growth 2019-2024
Table 4 Off-trade Sales of RTD Tea by Category: % Value Growth 2019-2024
Table 5 Leading Flavours for Off-trade RTD Tea: % Volume 2019-2024
Table 6 NBO Company Shares of Off-trade RTD Tea: % Volume 2020-2024